Marketing Cloud Personalization
Automate AI-powered, 1-to-1 moments in real time for marketing, sales, and service.
What’s new in marketing personalization?
Treat every customer as a unique individual.
Use real-time and historical data to deliver personalized content and relevant offers to each customer.

Create personalized web experiences.

Connect journeys across channels.

Make real-time offers that drive conversions.
Use real-time data when it’s most relevant — right now.
Reach customers in the perfect moment.
Automate AI-driven customer journeys.
Get fast time to value.
Make personalization effective and easy.
Drive revenue with behavioral and product triggers.
Connect to sales and service data.
Deliver 1-to-1 recommendations with AI.
Deliver smarter engagement that drives revenue.
Combine A/B testing with personalization.
Design and deploy surveys to website visitors.
See how Marketing Cloud compares with other solutions.

2022 Gartner Magic Quadrant for Multichannel Marketing Hubs

The Forrester Wave™: Enterprise Marketing Software Suites, Q2 2021
Get the resources to know your customers better.

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Gartner® names Salesforce a Magic Quadrant™ Leader for Personalization Engines.

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Discover the state of marketing data today.

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