Harness your customer data

Drive your advertising across search, display, and social media at scale.

 

Activate your data across the platform.

Use your first-party data available in Marketing Cloud, Sales Cloud, and Service Cloud to help shape and guide your advertising.

Work in a trusted system.

The world’s top brands trust Salesforce to protect customer data and to be available anytime. Your customer data never leaves the safe environment of the Salesforce Platform — and there’s no scheduled downtime.
 

Reach audiences at scale.

Synchronize customer records instantly from any digital channel and make sure they’re always up to date — whether you’re managing campaigns for dozens or millions.

Target audiences on their preferred channels.

Build audiences on Facebook, Google, Instagram, LinkedIn, Twitter, YouTube, and — with Audience Studio — the entire display advertising ecosystem.
 

Connect your channels

Place the perfect ad for the right person by integrating your advertising with the rest of your marketing, sales, and service.

 

Find new customers with lookalikes.

Gain new prospects who behave like your current high-value customers using Salesforce, Facebook lookalike audiences, and Google similar audiences.

Align email and advertising campaigns.

Coordinate advertising with email to reach more of your audience. Increase purchase intent by sharing your message with customers in both channels.
 

Optimize your campaigns to increase efficiency.

Efficiently identify and reconnect with subscribers who are no longer interacting with your brand. Plus, suppress ad campaigns to segments that aren't performing.

Place more relevant advertising with ease.

Advertise based on the most current data available. Customer information refreshes automatically and in real time, so you can place the most relevant ads.
 

Generate more leads

Drive customer acquisition campaigns while capturing leads in Salesforce.

 

Connect with Marketing Cloud Account Engagement and Sales Cloud.

Enhance your acquisition and nurture strategy by coordinating your advertising with lead scoring, email nurture campaigns, and your sales teams.

Automate leads from Facebook.

Automatically flow Facebook leads into Salesforce — then take immediate action with sales and marketing teams.
 

Create Facebook ad campaigns in Journey Builder.

Extend the reach of your email marketing and build cross-channel journeys across email, mobile, and Facebook ads — without a separate digital advertising team.
Increase the ROI from your Google AdWords strategy by segmenting your prospect and existing customer campaigns.
 
 

See how Amplify increased leads by 50%.

Amplify Credit Union scored a $1.4 million profit and 11x ROI — with help from Salesforce. Learn more in the full report.
 

Marketing Resources

Learn more about digital advertising.

 

Blog

Blog

Questions? We’ll put you on the right path.

Ask about Salesforce products, pricing, implementation, or anything else. Our highly trained reps are standing by, ready to help. Or, check out our packaging guide to learn more.