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Agentforce Media (formerly Media Cloud)
Grow advertising revenue. Manage the subscriber lifecycle. All in one place.
Media Cloud works for every media monetization strategy — advertising, subscriptions, or both. Close deals faster, onboard and retain subscribers, and boost productivity with the help of agents, all on the world's #1 agentic media CRM.
Leading brands boost operational efficiency and advertising sales with Media Cloud.
What can you do with Salesforce Media Cloud?
Most media companies manage digital, linear, subscription, and other workstreams using separate, siloed systems. Media Cloud changes that. With Salesforce's purpose-built media CRM, you get full audience visibility and a team of agents to help with tasks like RFP responses and subscription management. The result? Personalized ads, personalized subscriber journeys, and a more productive experience for your reps, ops teams, and analysts.
Shorten time-to-close for advertising sales deals with the #1 agentic media CRM
Manage complex media deals involving holding companies, agencies, and brands with ease. Media Cloud provides clear visibility into agency-brand relationships and emerging opportunities. Simplify your workflow further by using natural language to get instant, actionable insights about any account.
Spend minutes — not days — drafting proposals. Ad Proposal Agent gathers proposal inputs, including ad products, budget, timing, and target segments, from your reps using natural language. It then builds a proposal and pitch deck you can send off to advertisers.
Centralize planning for linear, digital, in-store, and out-of-home ad placements. View placement availability on any given date in a calendar view and reserve slots without leaving the screen.
Eliminate “swivel-chairing” and simplify in-flight reporting with configurable order management and orchestration. As soon as a plan is submitted, data flows from Media Cloud into the systems you use to manage campaigns, including ad servers, campaign operation, and billing.
Grow customer lifetime value with personalized subscriber journeys
Prevent drop-off during onboarding by guiding new subscribers toward packages featuring their favorite content and transparent pricing.
Empower subscribers to upgrade, pause, or update billing on their own — and give your service reps the full subscriber context they need to resolve any issue on the first contact.
Surface churn risks before they become cancellations and trigger personalized, omnichannel retention offers that keep subscribers engaged throughout their lifecycle.
Accelerate B2B subscription deals by easily generating multi-site quotes, tailoring subscriptions for each location and user group, and launching new promotions in less time.
Create robust media solutions when combining these products with Media Cloud.
Marketing Cloud
Get to know your audience through unified profiles. Personalize offers across any channel with AI. Build lasting relationships that drive business growth.
Data 360
Activate all your customer data across Salesforce applications. Empower teams to engage customers with relevant insights and contextual data in the flow of work.
Service Cloud
Transform how service teams deliver value at every touchpoint — including customer experience, engagement, processes, automation, and service operations.
MuleSoft
Connect any data, system, or AI model securely and automate tasks and processes wherever they run, including in legacy systems.
Omnistudio
Build guided, hyper personalized digital experiences with low code.
Media Cloud Pricing
Find the right Media Cloud edition for your business needs.
Media Cloud Growth
Deeply customizable CRM for media and entertainment providers.
$
325
USD/User/Month
(Billed annually)
- Omnistudio
- Business Rules Engine
- Actionable Relationship Center
Media Cloud Advanced
Scale media monetization across channels with key features.
$
475
USD/User/Month
(Billed annually)
- Advertising Sales Management
- Revenue Cloud Advanced
- Contracts & Orders
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
We got everything right from the first go when working with Professional Services. Before, we used to make some mistakes and we used to spend time refactoring.
Samuel Dall’AgnolIT Director, Grupo Globo, Records
Get the most out of the #1 AI CRM for media with thousands of partner apps and experts.
Hit the ground running with media tips, tricks, and best practices.
Ready to take the next step with the world’s #1 CRM for media?
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Try Media Cloud free for 30 days. No credit card, no installations.
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Frequently Asked Questions
A media CRM (Customer Relationship Management) system is a specialized software solution designed to meet the unique needs of media and entertainment businesses. It serves as a centralized platform to manage and optimize interactions with clients, advertisers, partners, and other stakeholders in the media industry.
Media Cloud is Salesforce's purpose-built product for the media and entertainment industry. It helps media and entertainment companies sell advertising and media content smarter, faster, and more efficiently by providing everything sales teams need on one integrated platform. It also helps companies to automate processes and manage the entire subscriber journey.
All media and entertainment companies including: publishers, broadcasters, advertising agencies, gaming, sports, studios, retail media, entertainment, and more.
A media CRM is important because it helps your company to automate and monetize your business. It helps you maximize customer lifetime value, lowers costs, and accelerates media and entertainment industry innovation.
With Media Cloud, you can improve efficiencies, manage the entire subscriber journey, launch tailored products, packages and promotions faster, repidly grow media revenue, and accelerate advertising sales.
