Finally, even when customers choose to do business online, they still tend to expect the kind of personalized, one-on-one customer journey that is more generally associated with in-store purchasing. No client wants to be thought of as a dollar amount, with 66% of consumers saying they are likely to switch brands if they are treated like a number instead of as an individual.
With so many barriers, how then can businesses accomplish the goal of providing a consistently satisfying digital customer experience? Salesforce is the answer.
Salesforce Makes Personalized, Consistent Digital Customer Experience a Reality.
Salesforce, widely recognized as the leader in business CRM, gives organizations the tools they need to connect with online clients and provide a seamless, fast, effective digital customer experience. This is made possible thanks to an extensive integrated collection of cloud-based solutions.
Salesforce offers a variety of tools designed to help retailers create the kind of unified, personal customer journeys their clients crave. With commerce solutions that bring together the benefits of in-store and online shopping, and integrated easily with reliable data science for accurate forecasting, Salesforce makes it possible to provide a consistent customer experience, no matter where or when customers may purchase.
Taking things a step further for commerce businesses, the Lightning Patform gives users of all coding-levels the ability to design custom applications for their business, using templates, drag-and-drop tools, and more. Businesses can likewise gain a more complete view of their customers with pre-built apps and components from the Salesforce AppExchange, an ever-expanding database of thousands of app solutions. Taken together, these options make it possible for business organizations of all sizes to offer fast, reliable, personal service, unified across every channel.
There’s no denying that the modern business world is a competitive place, and perhaps the most intense competition comes from businesses trying to provide a superior customer experience in the digital age. Salesforce takes the massive amounts of available customer data, and turns them into intelligent, actionable solutions, for a digital customer experience like no other. Sign up for the Salesforce free 30-day trial, and put your online customers on a one-to-one journey to client satisfaction.