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Quotable Podcast Episode #101: Contribute Relevant Value to Be Heard, with Jill Harrington

Host: Kevin Micalizzi
Standing out from other sellers is a constant challenge. But if you think selling benefits will set you apart, think again. Today, everybody’s wise to that approach. Join Jill Harrington, President of salesSHIFT and author of Uncommon Sense, as she shares her methods for gaining (and keeping) the buyer’s attention by going beyond run-of-the-mill benefits. By focusing on listening and understanding your customer’s point of view, you’ll know what’s relevant to them and what evidence you can use to persuade them to buy.  

How do I make specific connections to what the client deems a priority, not what I deem a priority?”

Jill Harrington | President of salesSHIFT and author of Uncommon Sense
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