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One of the greatest gifts of AI to sales is that of time; with mechanical tasks handled by increasingly intelligent AI, salespeople have the time to focus on interacting with customers in more sophisticated and informed ways. Marco Casalaina, VP Product Management, Einstein, Salesforce, digs into the rewards reps can reap from the AI automation of tasks that detract from the most inherent aspect of sales: the human component.

Increasingly reps will find that artificial intelligence is just in the tools that they're using, in the same way that it's in your phone right now.”

Marco Casalaina | VP Product Management, Einstein, Salesforce