How Digitally Enabled Healthcare Can Give Patients the Experiences They Expect
Organizations that personalize services in response to an individual’s medical and nonmedical health factors are met with increased consumer trust. For example, Salesforce’s research found that compared to providers with lower consumer trust, trusted providers are twice as likely to ask patients about nonmedical needs impacting health. This indicates that to continue building trust, it’s important for health organizations to gain a holistic understanding of the consumers they serve.
To keep up, providers recognize that the future of healthcare centers on putting data to efficient use. It starts with the right digital tools and healthcare technology to meet growing patient expectations for instant access and great experiences. This guide will show you how a customer relationship management (CRM) platform is central to success.
Discover why the following strategies are important, and how CRM platforms can help you achieve them: