How IBM’s Collaborative Communities Build a More Vibrant Work Culture
Learn how IBM is innovating for the next 100 years of work with channel-based communication.
Table of Contents
1. Accelerate work internally and externally with channel-based communication.
2. Let customers choose their preferred service channel.
3. Increase sales velocity with a unified seller experience.
Unifying teams with a single view also accelerates velocity and decision-making capabilities for sales. Previously, much of IBM’s sales processes occurred off the platform in spreadsheets and presentations. Siloed line items meant sellers were unsure whose numbers were correct, causing confusion when attempting to forecast an entire account. Now, teams can get on the same page with built-in templates for community-based collaboration that scale business processes like account planning. And with AI, IBM can automate sales processes and better predict account outcomes.
“I don’t have to have all of our sellers go through a great deal of transformational training and enablement,” said Jennifer. “You can come onto this platform and glean quite a bit of information just from the initial dashboards.”