Riley Children's Foundation boosts fundraising efficiency with AI-driven insights.
Here's how they got there in four steps.
Riley Children’s Health is Indiana’s largest and most skilled pediatric system, with over 50 locations across the state. It also has the only pediatric research hospital in Indiana, ranked among the top in the nation according to U.S. News and World Report.
Riley Children’s Foundation raises funds and stewards foundation assets so all children can get the best care possible at Riley Children’s Health through pediatric research, education, and other programs. It fundraises through businesses, as well as through thousands of one-time, periodic, and sustaining individual donations.
To support the foundation’s mission, its data analytics team created resources to help gift officers spend their time as efficiently as possible. But optimizing a donor prospect database of 700,000 was difficult with a limited staff and limited predictive modeling expertise — until they transformed results with a data-driven technology approach.
Here’s how they got there in four steps.