The world can change — and change fast. As catastrophic as it has been, COVID-19 has also shown us what’s possible when the need is urgent. Governments ramped up medical services and financial support. Companies adapted their supply chains and business models. Individuals changed the way they worked and consumed goods.
And you know what also happened? Carbon emissions dropped to a level not seen since the global financial crisis of 2007–2008.
The question is: How much of this change will be lasting? Global energy player ENGIE is doing everything it can to ensure that the sudden correction to carbon emissions will provide the impetus the world needs for a greener future.
The group ENGIE is a global reference in low-carbon energy and services. With their 170,000 employees, customers, partners and stakeholders, ENGIE are committed to accelerate the transition towards a carbon-neutral world, through reduced energy consumption and more environmentally-friendly solutions. Inspired by their purpose, ENGIE reconcile economic performance with a positive impact on people and the planet, building on our key businesses (gas, renewable energy, services) to offer competitive solutions to customers.
ENGIE more than ever needed a way to connect its many teams around the world and provide them with insights to better understand customers. It wanted to provide great experiences to its employees so they in turn could deliver amazing customer experiences. And it needed to do all this on a global scale.
The solution? ENGIE used Salesforce Customer 360 to unite data across sales, service and IT teams and provide a single, shared view of every customer from anywhere in the world. With this in place, the company could grow customer relationships through a new business model that provides tailored, zero-carbon solutions as a service.
Here are five lessons from ENGIE’s transformation.