How Cisco Digitally Transformed Its Customer Experience

See how Customer 360 helps teams serve their customers throughout the lifecycle.


For Cisco, creating experiences that got customers coming back for more started by uniting its sales, service, and partner teams. Maria Martinez of Cisco and Bret Taylor of Salesforce will discuss how Cisco uses Customer 360 to get product innovations to market faster, to create recurring revenue streams by launching subscriptions, and to apply digital technologies to the whole customer lifecycle. Plus, you’ll be able to rock out to a special performance by Eddie Vedder.

Guest Speakers

Bret Taylor
President & COO, Salesforce
Maria Martinez
EVP & Chief Customer Experience Officer, Cisco
Eddie Vedder
from Pearl Jam

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