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How small businesses adapted using Salesforce.

The move to remote work and digital communications with customers was a big shift for many businesses during the COVID-19 pandemic. Especially for small businesses — while over 100,000 were forced to shut down, many discovered new ways to keep their business going.

Here are four stories of small business that adapted to a new normal, including detailed walk-throughs of how they used Salesforce to do so:

Jet It changed how they communicate with customers through automated personalized email campaigns
Flexo Concepts kept their employees safe by transitioning to remote work and used Salesforce dashboards to track daily progress, productivity, and customer satisfaction.
TRT Interactive pivoted their business model while still retaining customer interactions through Salesforce
Common utilized Heroku Connect to enhance their customer service to be safer and more thorough than ever before