Solution

Unify The Customer Journey

Maximize lead conversion online, on the phone, and in stores.

Win — and keep — subscribers by building best-in-class experiences.

In today’s market, it’s not just the size of your network or the speed of your bandwidth that wins new customers. To keep winning, you need to deliver the best overall customer experience. This solution combines three powerful Salesforce innovations: Marketing Cloud lets you personalize every marketing interaction, while Sales Cloud increases prospect conversion, and Einstein optimizes every touch at every stage of the sale.

Here's how it works.

This solution uses AI to create a 360-degree view of every customer and deliver a seamless experience across sales and marketing channels.

Unify the customer journey.
Improve conversion rates across channels by giving potential customers a consistent experience — in-store or online.

Follow-ups that are right on time.
Use data to prioritize leads, driving next steps that keep customers engaged.

Convert insights into action.
Uncover effective marketing strategies that will turn potential customers into subscribers.

Here's how it works.

This solution leverages artificial intelligence to create a seamless customer experience across sales and marketing channels to deliver a 360-degree view of every customer.

Unify the customer journey.
Improve conversion rates across channels by giving potential customers a consistent experience — in-store or online.

Follow-ups that are right on time.
Use data to prioritize leads, driving next steps that keep customers engaged.

Convert insights into action.
Uncover effective marketing strategies that will turn potential customers into subscribers.

Discover how T-Mobile listens to customers and gives them exactly what they want.

SEE THE STORY

Discover how T-Mobile listens to customers and gives them exactly what they want.

SEE THE STORY

Astro holding communications icon in front of laptop showing product screen

See how to turn leads into subscribers.

Watch Demo

What’s included in this solution?

Communications Cloud is the heart of a digital BSS that helps you launch products faster, deliver perfect orders, and cut costs.

Sales Cloud helps you skill up your reps, speed up your revenue, and scale up your business.

Marketing Cloud lets you personalize customer experiences and optimize each campaign with data-first enterprise solutions for any channel and device.

MuleSoft Anypoint Platform lets you integrate data from any system to deliver critical, time-sensitive projects — all with a single platform for APIs and integrations.

Tableau CRM is a mobile app that helps your entire team find important answers and start making data-driven decisions.

Increase in lead volume*

Increase in lead conversion**

Increase in Marketing ROI*

* Salesforce Customer Relationship Survey conducted 2014–2016 among 10,500+ customers randomly selected. Response sizes per question vary.

** Salesforce Customer Success Metrics Survey conducted 2015–2017 among 7,000+ randomly selected customers. Response sizes per question vary.

Explore the advantages of Salesforce for Communications.

Deliver the next level of customer experience in Telecom

Customer Success

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Report

Maximize B2C Lead Conversion Rates: Effective Prospect Management Across Channels

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How Communication Service Providers Can Reimagine Retail

Guide

The Telco Guide to Reimagining the Retail Experience

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Report

Connected Subscriber Report: Insights into the Expectations of Today’s Mobile and Cable Subscribers

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Dreamforce Session

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Trailmix

Get to know our Unify the Prospect Journey solution with a custom learning path on Trailhead

Take the Trail

Communications

Solution

Unify The Customer Journey

Win — and keep — subscribers by building best-in-class experiences.

Here's how it works.

Here's how it works.

Discover how T-Mobile listens to customers and gives them exactly what they want.

Discover how T-Mobile listens to customers and gives them exactly what they want.

See how to turn leads into subscribers.

What’s included in this solution?