A cloud for consumer goods makes all the difference.

Learn how Salesforce helps you drive growth with end-to-end planning, execution, and digital engagement, all on a single platform.

 
 

Nurture Opportunities

Connected planning makes all the difference.

Improve collaboration and growth by uniting teams around crucial data so they can make smarter, faster decisions.
 
 

Optimize Trade Activities

Visibility makes all the difference

Maximize revenue with full visibility into account plans, spend allocation, funds, and analytics to ensure spend effectiveness.
 
 

Resources for Trade Promotion

 

Video

How Pandora and AB InBev Fuel Growth with Digital

 
 

Execute With Precision

Prioritization makes all the difference.

Help reps on the road focus on high-value stores, find the best routes to get there, and make the best plan of action with intelligent task recommendations.
 
 

Resources for Execution

 

Video

How Bowery Farming Digitally Aligns with Customers

 
 

Scale Digital Channels

Going digital makes the difference.

Build your always-on digital storefront, which provides personalized recommendations and a great brand experience for customers of all kinds.
 
 
 

A 360-degree view makes all the difference.

The urgency for my division to digitally transform became even greater [because of COVID-19]. Given that the produce industry is very fluid and changes daily, it was incredibly important for us to have a single platform to access and view all opportunities.”

Ron Araiza, Vice President of Sales and Production, Calavo
 
 
 

Get more consumer goods resources to help your company transform its business for optimization and growth.