The Fourth Industrial Revolution led to an increase in the number of communication channels available to citizens. Thanks to those channels, modern citizens now expect to engage with government using mobile smart devices, social media, email, web browsers, and more.
© Statista 2019

To meet these communication expectations, governments are implementing solutions focused on improving citizen engagement via digital channels. Advanced cloud technology enables the integration of citizen service apps with call centers, websites, and social media on a single platform. This allows citizens to connect with experts, crowdsource with other users, or access lists of possible solutions. By using a cloud platform, agencies are able to leverage relevant data and provide personalized services and a seamless customer experience.

For state and local governments to transform their service delivery successfully, leaders must consider how to deploy and upgrade quickly. This allows for faster and more efficient processing of large volumes of data and greater information sharing, and means a scaleback of redundant systems and consolidation of expensive, siloed data centers.

Cloud technology gives us the power to innovate citizen service delivery, providing the potential for government to invest in next-generation solutions like artificial intelligence. By reimagining traditional government service experiences, we are able to exceed the changing expectations of both constituents and employees.

According to a survey from the Government Business Council, cloud computing is important for supporting services as varied as disaster recovery, education, occupational licensing, state police operations, and GIS (geographic information systems). In addition, internal systems such as finance, budget and procurement, human resources, and an ever-growing trove of digital archives also benefit from Salesforce Government Cloud adoption.

Salesforce Government Cloud is a partitioned instance of Salesforce’s industry-leading platform as a service (PaaS) and software as a service (SaaS). It is a multitenant infrastructure specifically for use by the U.S. government and enables stakeholder success with a single, integrated platform.

With FedRAMP-authorized solutions, you can innovate faster and bring your mission-critical programs into the next generation.

Agencies that provide thier citizens with the seamless and transparent ways to communicate will foster stronger engagement, save taxpayer dollars and be a civic leader for governments around the country and world to follow.”

Dave REY, EXECUTIVE VICE PRESIDENT, SALESFORCE
When state and local government is connected through the cloud, great transformations can occur. This is evident through more transparent and efficient departments, creating a stronger engagement with the community.

Government must empower citizens with the right tools to be self-reliant and able to take action through their preferred channels. A people-centric approach can connect all relevant information and employees through a single platform.

The Salesforce Customer Success Platform allows government to do just that and enables service, marketing, collaboration and communities, analytics and business intelligence, and application development both within Salesforce and for third parties.

When all information is on one secure platform, government leadership can get a 360-degree view of funding, resources, results, and service-level agreements, making data-driven decisions easier and enabling teams to communicate and prioritize.

Ready to talk more about the capabilities of the Salesforce Platform for Government? We’ll help you set up a strategy to start connecting people and streamlining processes like never before.