SOLUTION: Personalize Member Engagement

Drive member engagement, trust & loyalty with connected experiences.


Deliver seamless member experiences that enhance engagement and improve satisfaction.

In today’s increasingly consumerized healthcare landscape, payers must personalize the way they engage with members in order to remain competitive. Powered by payer-specific features in Health Cloud, this solution gives your team a complete 360-degree view of each member’s health needs, social determinants, and communication preferences. With the MuleSoft Anypoint Platform, you can integrate disparate legacy systems. While segmentation and targeting tools in Marketing Cloud make it easy to create personalized journeys that engage members via phone, email, and SMS. And you can empower members to take an even more active role in their health by rolling out self-service portals with Community Cloud and custom mobile engagement apps built on Heroku.


See how you can make each member feel like your one and only.


Explore the advantages of Salesforce for Healthcare.










Want to know more? Let's talk.

We look forward to answering any questions and explaining all the ways Salesforce can help your organization achieve the best member outcomes with the world's #1 CRM.