makes private social networks available to every company around the world

Starting today, any employee can sign their company up for free at will be featured in's first broadcast advertising spots on February 6, 2011

LONDON, Jan. 31, 2011 -- (NYSE: CRM), the enterprise cloud computing ( company, today announced the public availability of, enabling every company to create a free, private social network. With, any company can easily collaborate and increase employee productivity. To get started, any employee can simply register their company e-mail address at


Leveraging the social features popularised by Facebook and Twitter - such as profiles, status updates and real-time feeds - Chatter lets employees \"follow\" documents, people and groups. The result is a new level of productivity that breaks down department and organisational barriers. – Company Collaboration Made Easy makes it easy for users to connect and collaborate with their colleagues. Employees can leverage to:

Connect with experts
Collaborate with remote employees
Easily share large files
Prepare for sales presentations
Manage team projects
Discuss confidential topics
Get answers
Share important info with coworkers
Solve customer issues
Brainstorm marketing ideas

Chatter Delivers Incredible Productivity Gains to Employees and Companies

In a recent customer satisfaction survey of more than 6,000 global customers, executives reported that Chatter is making their employees more productive - with 28 percent fewer meetings and 32 percent less e-mail. In addition, nearly 50 percent of the users surveyed said they could find information faster than ever before.

Chatter's breakthrough technology has allowed to expand beyond sales organisations, and bring a new wave of collaboration to employees across the enterprise. Companies including Dell and Reed Exhibitions have already rolled out Chatter enterprise-wide. Television Advertising to Appear February 6, 2011 will be featured in's first ever broadcast advertisements that will debut on Sunday February 6, 2011. The spots were directed and produced by in collaboration with's in-house marketing team using to create the two television advertisements in record time.

Comments on the News

\"Now with, any company can do impossible things as a team,\" said Marc Benioff, chairman and CEO,
\"During the production of the two commercial spots, we were collaborating on documents, scripts, artwork, downloading, uploading - all securely in the cloud using Chatter. Any task can be solved when you have a team working cohesively,\" said, Director & Executive Producer, Dipdive Inc. and director of the television commercials.
\"Over the years, an endless onslaught of e-mails and meetings has built a barrier to creativity and productivity. That's why is so exciting: it drives employees to share knowledge and expertise, close more deals and solve customer problems,\" said Denis Pombriant, Beagle Research.
\"We are always looking for tools to increase employee productivity and collaboration within our company. is an entirely new technology that we cannot wait to get our hands on. By connecting our employees across departments, will help us close more deals, serve our customers better and increase productivity throughout the entire business,\" said Lars Fjeldsoe-Nielsen, VP Growth and Operations at Trumpet Technologies. \"I cannot wait to see what we will accomplish in the weeks to come.\"

Chatter Pricing and Availability is now generally available at no charge to anyone with a company email address.
Salesforce Chatter is now generally available and included for free with all paying user licenses of Salesforce CRM and
Chatter Plus user licenses are available for customers using Professional Edition, Enterprise Edition or Unlimited Edition for $15 per user, per month.
Chatter Free is now generally available to all employees of paying customers at no charge.
Customers who purchase technologies should make their purchase decisions based upon features that are currently available.

Additional Resources

To sign-up for, please visit
Like Chatter at
Follow @salesforce on Twitter and join the conversation with #Chatter
To learn more about Cloud 2, view the video: