The mandate for the modern marketer has shifted from managing campaigns to orchestrating end-to-end customer journeys. To thrive in this new landscape, brands must move beyond static data to real-time action and seamless cross-functional collaboration.
Join us for a deep dive into the next generation of the agentic marketing strategy. We will explore how to leverage Agentforce to build a scalable plan that bridges the gap between marketing and the wider organisation, ensuring every touchpoint - regardless of department - contributes to a continuous, frictionless customer journey.