The digital world is fast, exciting, limitless. But there are pitfalls too; common issues that can prevent nonprofits from connecting and developing relationships with supporters. What simple steps can every organisation take to maximise online giving, boost subscriber numbers, and enhance the supporter experience?
We gathered insight into the online giving journey and email communication experience for 630 nonprofit organisations in 9 countries. In this e-book, we build on that insight, summarising 8 steps you can take to enhance the donation and email subscription process and to improve ongoing communications, driving up acquisition, and strengthening supporter relationships from the start.