Actionable Intelligence: Using Digital To Deliver a Better Donor Experience
Webinar on Demand
Adam Byran, Director of Partnerships and Innovation, Institute of Fundraising
Kathryn Holloway, Head of Individual Giving & Supporter Care, Friends of the Earth
Ben Wilkes, Executive Director, Children on the Edge
Richard Turner, Fundraising Catalyst, ifundraiser
We live in a world that is becoming increasingly more digital. From ordering food to reading a book, the majority of what people do is digitised – including how donors give to the causes they care about most.
Digital offers nonprofits the opportunity to get a better understanding of who their supporters are, by using data collected through online engagement. Using these insights, nonprofits can be more effective at building deeper and more meaningful connections with their donors.
Watch this live panel discussion with the Institute of Fundraising where our expert panel discuss their data-driven strategies and share how they are using digital tool and technology to deliver a better donor experience.
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