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We're dedicated to helping you digest the latest industry developments, trends, and best practices. After all, that knowledge is what empowers you to create more personalized, better performing marketing campaigns.

2015 State of Marketing
Insights from over 5,000 global




Most Popular

Die wichtigsten Services einer Cloud Platform (PaaS)

Marketing Cloud Quick Peek

Build and manage 1-to-1 customer journeys.


The State of Marketing Leadership

A joint research report from LinkedIn and Salesforce Marketing Cloud.


G2Crowd Grid Report

Email Marketing software comparison overview, learn how the different vendors stack up.

Forrester New Calculus of Marketing

Forrester New Calculus of Marketing

How Marketing Leaders Must Re-Engineer for the Internet of Customers.

Salesforce for Marketers

Salesforce for Marketers

See how modern marketers leverage Salesforce Customer Success Platform.

Anwendungen in der Cloud erstellen

Earn a Place in Your Customer's Inbox

Explores how Salesforce Marketing Cloud can help you break through the clutter with several key features including personalization, real-time automation, and predictive intelligence


2015 State of B2C Marketing

Insights from over 5,000 Global Marketers



Connecting the Clouds to Drive the Customer Journey.

Learn how to take your Marketing Cloud Integration to the next level, with simple use cases to deliver relevant, dynamic, personalized conversations and develop real relationships with your customers though every step of their customer journey.


12 things you need to
do in 2015 to reach customers faster

Jeremy Waite discusses the four main technology shifts taking place in 2015


Social Storytelling for Good

Steps involved to make social the core of your customer services plan.


Social Studio: Unified Engagement
for the Salesforce Customer Success Platform

Reinvent Advertising with a Single View of the Customer

Simple Email Strategies for Increasing Member Engagement


Demo Videos

Journey Builder

Journey Builder is a new way of doing business. It transforms our already-trusted solutions into an intuitive 1:1 marketing engine, so you can create an exceptional brand experience—with results to prove it.


Email Marketing

Because we serve businesses of all sizes and industries, you have access to over hundreds of features to execute any possible email marketing use case. From basic email marketing solutions to sophisticated features, we can help.


Social Studio

Social Studio is a single platform for content marketing, social engagement, and analytics built for both enterprise scale and ease of use, that allows marketers to collaborate like never before.


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