{"id":63610,"date":"2021-08-12T08:00:00","date_gmt":"2021-08-12T15:00:00","guid":{"rendered":""},"modified":"2022-11-17T08:11:53","modified_gmt":"2022-11-17T16:11:53","slug":"first-glimpse-of-how-salesforce-and-slack-will-simplify-work","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/uk\/news\/stories\/first-glimpse-of-how-salesforce-and-slack-will-simplify-work\/","title":{"rendered":"From Emojis to Einstein: A First Glimpse of How Salesforce and Slack Will Simplify How Work Gets Done"},"content":{"rendered":"\n<p>Rob Seaman\u2019s Slack profile is a smiling avatar with a white mohawk and 5 o\u2019clock shadow. It\u2019s probably not what one envisions when thinking \u201ctech exec,\u201d but it\u2019s the 44-year-old\u2019s vision of the future of Salesforce and Slack that led him to become Salesforce\u2019s SVP of Product Management for Slack, where he focuses on how to integrate Salesforce and Slack products. With 20 years in product management, Seaman knows workflow is all about efficiency. Even his LinkedIn profile just states \u201cProduct person.\u201d&nbsp;<\/p>\n\n\n\n<p>We spoke with Seaman about how the combination of Slack and Salesforce will make work hyper-efficient for partners, how customers in sales, service, marketing, and more will all have more time to do what matters most, and even why emojis are essential to the future of work.&nbsp;&nbsp;<\/p>\n\n\n\n<p>And in true \u201cwork anywhere\u201d fashion, Seaman did the interview from his son&#8217;s bedroom.<\/p>\n\n\n<div class=\"wp-block-image__wrapper\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"49843-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/news-uk\/wp-content\/uploads\/sites\/37\/2022\/10\/rob-seaman-screenshot.png?w=1024\" alt=\"Rob Seaman SVP Product Mgmt Slack in son's bedroom\" class=\"wp-image-49843\" \/><\/a><figcaption><em>Rob Seaman, Salesforce&#8217;s SVP of Product Management for Slack, shows off &#8220;the new normal&#8221; as he works from his son&#8217;s room<\/em><\/figcaption><\/figure><\/div>\n<div id=\"49843-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/news-uk\/wp-content\/uploads\/sites\/37\/2022\/10\/rob-seaman-screenshot.png?w=1024\" alt=\"Rob Seaman SVP Product Mgmt Slack in son's bedroom\" class=\"wp-image-49843\" \/><figcaption><em>Rob Seaman, Salesforce&#8217;s SVP of Product Management for Slack, shows off &#8220;the new normal&#8221; as he works from his son&#8217;s room<\/em><\/figcaption><\/figure><\/div>\n<\/div><\/div><\/div>\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-the-pandemic-has-forced-us-to-rethink-everything-about-work-how-does-bringing-slack-into-salesforce-reshape-not-just-where-but-how-we-work\"><strong>Q. The pandemic has forced us to rethink everything about work. How does bringing Slack into Salesforce reshape not just where \u2014 but how we work?<\/strong><\/h4>\n\n\n\n<p>That\u2019s the unique combination of these two companies. Throughout the pandemic, Salesforce helped companies transform to digital to better interact with their customers. Slack was helping companies transform to digital too, engaging their employees and allowing them to work from anywhere. You put the two companies together, and now you can digitally engage your customers and your employees that support your customers \u2014 all in one place.<\/p>\n\n\n\n<p>Slack helps you bridge gaps where email previously failed, allows businesses to connect more directly with their customers, and makes workflows more efficient. Plus, you have the attention of most users because they are already using Slack, so it\u2019s a very attractive place to put your software.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span class=\"js-twitter-inline\">Slack helps you bridge gaps where email previously failed, allows businesses to connect more directly with their customers, and makes workflows more efficient.<\/span><\/p><cite>Rob Seaman, SVP Product Management Slack, Salesforce<\/cite><\/blockquote>\n\n\n\n<p>That&#8217;s where Slack becomes your digital HQ. Even if you go fully remote, you still need some of the organizing constructs that you previously had in physical locations \u2014 teams and places you go for help. You can model all that in Slack now. How you set up Slack is how you effectively model your company, your sales team, marketing organization, or any department for that matter.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-what-led-to-you-taking-on-the-lead-role-with-slack\"><strong>Q. What led to you taking on the lead role with Slack?<\/strong><\/h4>\n\n\n\n<p>About a month after the announcement that Salesforce was acquiring Slack, we had weekly meetings in December with execs and cloud leaders soliciting use cases for how we could integrate the platforms. I was working on our industries team and had some ideas on how Slack could transform healthcare \u2014&nbsp;specifically, the provider ecosystem. Those suggestions went from: \u201cThat\u2019s exactly what we want to do. We should build these\u201d and turned into: \u201cWhy don&#8217;t you lead us through this initiative?\u201d&nbsp;<\/p>\n\n\n\n<p>It speaks to Salesforce&#8217;s culture that if you show initiative and interest, you&#8217;re often provided an opportunity you might not have previously had.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-what-s-the-vision-for-slack-within-salesforce\"><strong>Q. What\u2019s the vision for Slack within Salesforce?<\/strong><\/h4>\n\n\n\n<p>The vision is ultimately to have Slack be the primary engagement location for our users, their communication, workflows, and processes. We call this the Slack-first Customer 360 \u2014 a single platform that connects employees, customers, and partners with each other and the apps they use.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span class=\"js-twitter-inline\">We call this the Slack-first Customer 360 \u2014 a single platform that connects employees, customers, and partners with each other and the apps they use.<\/span><\/p><cite>Rob Seaman, SVP Product Management Slack, Salesforce<\/cite><\/blockquote>\n\n\n\n<p>Imagine a salesperson is working in Slack. Seventy percent of their day is spent communicating with their teams, and\/or collaborating with their customers and partners. Things that need to be brought to their attention from Salesforce and other line-of-business systems will happen in Slack, like updates on priority deals or any customer service issues. The beauty of this is that these notifications occur where people are already working, and they can take action on them from within Slack.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-how-is-that-different-from-before\"><strong>Q. How is that different from before?<\/strong><\/h4>\n\n\n\n<p>If I need to approve an expense report, a purchase order, a piece of creative, or an offer for a new candidate on my team \u2014 I have to leave wherever I\u2019m working, go to a separate system like Concur or Workday, log into that system, then complete the task.&nbsp;<\/p>\n\n\n\n<p>Over the course of a week, the total expense for me from a cognitive load and distraction perspective is way higher than most people realize. We can basically delete that! By bringing everything into Slack, we can reduce distractions and context switching \u2014 keeping users in their flow and helping them do their jobs better.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-what-are-some-of-the-new-capabilities-you-re-most-excited-about\"><strong>Q. What are some of the new capabilities you\u2019re most excited about?<\/strong><\/h4>\n\n\n\n<p>Slack allows us to up-level all our products and solve for a broader set of use cases for the lines of businesses we serve, like sales, service, marketing, etc.&nbsp;<\/p>\n\n\n\n<p>Using sales as an example, closing a huge deal usually involves getting approvals from a manager, legal, finance, maybe even the CEO. Those approvals are typically handled over the void that are email and spreadsheets, which people read inconsistently.&nbsp;<\/p>\n\n\n\n<p>Now you can engage directly with your internal team, as well as your customer through Slack. The contract and approval process, often opaque, becomes so much more transparent and dramatically faster with everyone in the same workstream.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-what-about-ai-what-are-the-possibilities-of-how-einstein-can-enhance-slack\"><strong>Q. What about AI? What are the possibilities of how Einstein can enhance Slack?<\/strong><\/h4>\n\n\n\n<p>We\u2019re going to make it easy for customers, partners, and product teams to build Slack apps with Einstein, our artificial intelligence technology, to help people do their job. Whether that&#8217;s finding the right subject matter expert to help close a case, or figuring out the right product specialist to pull into a deal, Einstein can help with that.&nbsp;<\/p>\n\n\n\n<p>One of the beauties of Slack is how easy it is to search and discover information. A big strength of Salesforce AI is text and natural language processing. Say you&#8217;re a new sales rep joining an account that has been a customer for five years. How do you get up to speed? You could ask a question in a Slack channel and quickly receive an answer from an Einstein Bot. There\u2019s a whole host of intelligence at work here. Putting AI to work in these small moments of productivity makes a huge difference when you consider how work gets done in this new world.&nbsp; These are just a few ways we intend to apply Einstein to supercharge productivity.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-what-kind-of-opportunities-do-you-see-for-salesforce-partners-when-it-comes-to-slack\"><strong>Q. What kind of opportunities do you see for Salesforce partners when it comes to Slack?<\/strong><\/h4>\n\n\n\n<p>It&#8217;s an amazing opportunity for partner communities to not just drive more adoption of what they already have, but to create new innovations that will reach more people. One of the cool aspects of adding Slack to Salesforce is it really broadens the number of users our partners can serve. From sales and finance to legal and marketing to contractors and their agencies, this really broadens the aperture of users, and provides a really attractive destination for developers to apply their problem-solving skills.&nbsp;<\/p>\n\n\n\n<p>The biggest enterprises out there have multiple custom developed apps on top of Salesforce. Now they can take those apps and integrate them into Slack and drive even more adoption.<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73710\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024\" class=\"content-card__image\" alt=\"uki agentic enterprise\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tWhy the agentic enterprise needs an operating system, not just a model\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73706\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024\" class=\"content-card__image\" alt=\"View of Slackbot answering a request in Slack.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tMeet the new Slack\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/uk\/news\/wp-json\/wp\/v2\/posts\/63610\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-integrating-and-learning-new-systems-or-apps-can-be-very-challenging-even-frustrating-why-will-this-be-different\"><strong>Q. Integrating and learning new systems or apps can be very challenging \u2014 even frustrating. Why will this be different?<\/strong><\/h4>\n\n\n\n<p>We\u2019re making sure the integration between Salesforce and Slack is super easy. It\u2019s more of a translation than a rebuild, and we\u2019re going to take care of the translation for our customers. If you&#8217;ve made this investment in Salesforce, you can pick and choose what you&#8217;ve already built. You say, \u201cThis part I want in Slack,\u201d then it goes in; \u201cthis part I don&#8217;t\u201d \u2014 it stays where it is. It\u2018s all very low effort.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-q-there-s-also-a-vibe-to-using-slack-how-can-slack-within-salesforce-affect-company-culture\"><strong>Q. There\u2019s also a vibe to using Slack. How can Slack within Salesforce affect company culture?<\/strong><\/h4>\n\n\n\n<p>Slack is fun. Salesforce is fun. The two cultures are fun. Put the two together, and arguably, it makes it fun to work again. You can work wherever you want, in tools that are fun to use. If somebody sends me a message and I answer with emoji eyes \u2014 they know I&#8217;ve seen it, I\u2019m on it, and I didn\u2019t have to type anything. The amount of work required of us decreases, and now we can just focus on what humans are great at \u2014 like creative work and complex problem-solving.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Slack is fun. Salesforce is fun. The two cultures are fun. Put the two together, and arguably, it makes it fun to work again.<\/p><cite>Rob Seaman, SVP Product Management Slack, Salesforce<\/cite><\/blockquote>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--mountain\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tLearn more about Salesforce and Slack\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p>Tune in next Tuesday, August 17 at 10:00 a.m. PT\/1:00 p.m. ET to hear Salesforce President and COO Bret Taylor and Slack CEO and Co-Founder Stewart Butterfield outline how Salesforce and Slack are creating a powerful platform for the digital-first, work-from-anywhere world. <\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/events-master\/digital-hq\/\" target=\"_blank\">\n\t\t\t\t<span>Sign up<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-mountain\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-mountain-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-mountain-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-mountain-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-mountain-large@1x.png\"\n\t\talt=\"Illustration of mountain\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p>For more details about Salesforce\u2019s acquisition of Slack, click<a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2021\/07\/21\/salesforce-slack-deal-close\/\"> <\/a><a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2021\/07\/21\/salesforce-slack-deal-close\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rob Seaman\u2019s Slack profile is a smiling avatar with a white mohawk and 5 o\u2019clock shadow. It\u2019s probably not what one envisions when thinking \u201ctech exec,\u201d but it\u2019s the 44-year-old\u2019s vision of the future of Salesforce and Slack that led him to become Salesforce\u2019s SVP of Product Management for Slack, where he focuses on how [&hellip;]<\/p>\n","protected":false},"author":315,"featured_media":63611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[4035,3994],"sf_theme":[3979,3985],"sf_topic":[3978,4009,4029,4053,3986,3982,4058,4021,4016],"sf_product":[4002],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[3992],"sf_collection":[4072],"sf_visibility":[],"coauthors":[4077],"class_list":["post-63610","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-feature-stories","sf_content_type-snapshots","sf_theme-customer-engagement","sf_theme-digital-transformation","sf_topic-artificial-intelligence","sf_topic-customer-360","sf_topic-customer-engagement","sf_topic-customer-service-and-support","sf_topic-digital-transformation","sf_topic-innovation","sf_topic-sales","sf_topic-salesforce-partners","sf_topic-technology","sf_product-slack","sf_location-amer","sf_collection-df21"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From Emojis to Einstein: A First Glimpse of How Salesforce and Slack Will Simplify How Work Gets Done - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/first-glimpse-of-how-salesforce-and-slack-will-simplify-work\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Emojis to Einstein: A First Glimpse of How Salesforce and Slack Will Simplify How Work Gets Done\" \/>\n<meta property=\"og:description\" content=\"Rob Seaman\u2019s Slack profile is a smiling avatar with a white mohawk and 5 o\u2019clock shadow. 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