{"id":67037,"date":"2023-03-30T06:00:00","date_gmt":"2023-03-30T05:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=67037"},"modified":"2023-04-05T13:58:42","modified_gmt":"2023-04-05T12:58:42","slug":"automotive-cloud-ai-automation","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/uk\/news\/stories\/automotive-cloud-ai-automation\/","title":{"rendered":"New Automotive Cloud Innovations Turbocharge Connected Vehicle and Customer Experiences with AI and Automation"},"content":{"rendered":"\n<ul class=\"wp-block-list\"><li>Artificial intelligence, automation, and real-time data give auto companies a single view of their entire ecosystem to improve experiences in the car, online, and at the dealership<\/li><li>Salesforce plans Einstein GPT integration as partner Conversica brings generative AI integration to Automotive Cloud<\/li><\/ul>\n\n\n\n<p>New Automotive Cloud features announced today help automotive companies increase productivity, revenue, and customer loyalty. With Automotive Cloud, automotive companies can deliver immersive, in-car experiences powered by real-time personalization and build truly connected experiences at every customer touch point, whether they are driving, buying, or servicing their vehicle.&nbsp;<\/p>\n\n\n\n<p><strong>Significance<\/strong>: <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/customer-spending\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sixty-eight percent of consumers<\/a> report plans to reassess their spending with automotive brands over the coming year amid a tightening economy and high inflation. Delivering connected car experiences will be key for automotive brands, as <a href=\"https:\/\/www.coxautoinc.com\/news\/as-the-car-buying-process-moves-online-satisfaction-climbs-to-an-all-time-high\/\" target=\"_blank\" rel=\"noreferrer noopener\">72%<\/a> of consumers report that digitization has increased their satisfaction with the car buying process and <a href=\"https:\/\/www.mckinsey.com\/industries\/automotive-and-assembly\/our-insights\/unlocking-the-full-life-cycle-value-from-connected-car-data\" target=\"_blank\" rel=\"noreferrer noopener\">37%<\/a> of consumers worldwide reported they would switch car brands for better connectivity.<br><br><strong>Context: <\/strong>Automotive Cloud uses the full power of the <a href=\"https:\/\/www.salesforce.com\/uk\/products\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Customer 360<\/a> to pair best-in-class apps with out-of-the-box solutions containing industry-specific data models and processes. Now, automotive companies can create a single view of the entire customer and vehicle lifecycle with intelligent, automated, and real-time technology.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Now automotive companies can create a single view of the entire customer and vehicle lifecycle with intelligent, automated, and real-time technology.<\/p><\/blockquote>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large prevent-download\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"67035-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" height=\"576\" width=\"1024\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/03\/image-1.png?w=1024\" alt=\"auto cloud screenshot\" class=\"wp-image-67035\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png 3840w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1218&amp;h=685 1218w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption><em>With Inventory Management, users can search and segment retail and inventory data to better manage inventory and shortages.<\/em><\/figcaption><\/figure>\n<div id=\"67035-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large prevent-download\"><img loading=\"lazy\" decoding=\"async\" width=\"3840\" height=\"2160\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/03\/image-1.png?w=1024\" alt=\"auto cloud screenshot\" class=\"wp-image-67035\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png 3840w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-1.png?w=1218&amp;h=685 1218w\" sizes=\"auto, (max-width: 3840px) 100vw, 3840px\" \/><figcaption><em>With Inventory Management, users can search and segment retail and inventory data to better manage inventory and shortages.<\/em><\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><strong>What\u2019s new: <\/strong>New capabilities coming to Automotive Cloud include:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Automotive Cloud Intelligence<\/strong> will leverage Salesforce <a href=\"https:\/\/www.salesforce.com\/uk\/products\/einstein\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Einstein AI<\/a> and <a href=\"https:\/\/www.salesforce.com\/products\/crm-analytics\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">CRM Analytics<\/a> to provide real-time intelligence and actionable insights across the auto ecosystem \u2013 like vehicle inventory and dealer performance \u2013 to make faster, more informed decisions and improve profitability with features like <strong>Parts Forecasting,<\/strong> <strong>Lead Scoring, <\/strong>and <strong>Inventory Analysis<\/strong>.\u00a0<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Automotive Cloud also increases efficiency with automation. With new capabilities like <strong>Warranty Lifecycle Management<\/strong>, complex warranties can be created and managed easily. And, by automating the claims process, service teams can get claims approved quickly.<\/li><li>And, with <a href=\"https:\/\/www.salesforce.com\/uk\/products\/genie\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Salesforce Data Cloud<\/strong><\/a> and <a href=\"https:\/\/www.mulesoft.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>MuleSoft<\/strong><\/a>, automakers can process and integrate real-time vehicle, customer, and retail data with Automotive Cloud to deliver more personalized connected car and customer experiences.<\/li><li>With <strong>Inventory Management<\/strong>, business users will be able to search and segment retail and network inventory data to track sales performance and manage shortages with the ability to easily transfer inventory across their networks.<\/li><li>The new <strong>Experience Cloud for Automotive Cloud<\/strong> will create connected, personalized digital experiences, fast. It also helps auto companies collaborate more efficiently with ecosystem partners \u2013 like dealers and agents \u2013 and empower consumers with new features like <strong>Scheduler for Automotive<\/strong> that makes it easy to set up test drives, service appointments, and more, with just a few clicks.<\/li><\/ul>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large prevent-download\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"67036-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" height=\"576\" width=\"1024\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/03\/image-2.png?w=1024\" alt=\"auto cloud screenshot 2\" class=\"wp-image-67036\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png 3840w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1218&amp;h=685 1218w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption><em>With Warranty Lifecycle Management, users can create and manage complex warranty programs, easily<\/em><\/figcaption><\/figure>\n<div id=\"67036-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large prevent-download\"><img loading=\"lazy\" decoding=\"async\" width=\"3840\" height=\"2160\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/03\/image-2.png?w=1024\" alt=\"auto cloud screenshot 2\" class=\"wp-image-67036\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png 3840w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/03\/image-2.png?w=1218&amp;h=685 1218w\" sizes=\"auto, (max-width: 3840px) 100vw, 3840px\" \/><figcaption><em>With Warranty Lifecycle Management, users can create and manage complex warranty programs, easily<\/em><\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull 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srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=150&amp;h=84 150w, 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srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tMeet the new Slack\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/uk\/news\/wp-json\/wp\/v2\/posts\/67037\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<p><strong>Soundbites:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u201cAutomotive Cloud creates endless possibilities with a comprehensive, real-time data foundation that enables automotive companies to do everything from powering the rise of software-defined vehicles, to creating new revenue streams, to delivering faster, easier, and more personalized consumer experiences at every interaction. By layering in powerful AI, analytics, and automation, automotive companies can drive efficiency and growth, improve strategic decision-making, and free up time and resources.\u201d \u2013 Achyut Jajoo, SVP and GM of Automotive and Manufacturing, Salesforce&nbsp;<\/li><\/ul>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tDrive unified customer, vehicle, and retail experiences.\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/uk\/products\/automotive-cloud\/overview\/?d=cta-body-promo-8\" target=\"_blank\">\n\t\t\t\t<span>LEARN MORE<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p><strong>What\u2019s coming next:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>In the near future, Automotive Cloud will take advantage of <a href=\"https:\/\/www.salesforce.com\/uk\/news\/press-releases\/2023\/03\/07\/einstein-generative-ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">Einstein GPT<\/a> and conversational AI to help automotive companies engage customers in hyper-personalized ways and do things like recommend best next-steps and new products and services based on a customer\u2019s unique needs.<\/li><li>Salesforce partner <a href=\"https:\/\/appexchange.salesforce.com\/listingDetail?listingId=a0N3000000B4dXLEAZ&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener\">Conversica<\/a> has launched a new, pre-built generative AI integration, available now on <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AppExchange<\/a>. AI-powered digital assistants engage and move buyers through the sales process, help build campaigns, and more.<\/li><\/ul>\n\n\n\n<p><strong>Learn more:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Learn more about Salesforce Automotive Cloud <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/salesforce-announces-automotive-cloud-driver360\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><li>See how Automotive Cloud is supercharging connected vehicle and customer experiences <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/salesforce-announces-automotive-cloud-driver360\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><li>Read Salesforce\u2019s Trends in Automotive Report <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/salesforce-automotive-research-ev-future\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><li>See how Salesforce partners and global consulting leaders Capgemini, Deloitte Digital, and PwC believe Automotive Cloud will redefine the customer experience <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/salesforce-automotive-cloud-implementation-partners\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>\u00a0<\/li><\/ul>\n\n\n\n<p>Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol \u201cCRM.\u201d For more information please visit <a href=\"https:\/\/www.salesforce.com\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.salesforce.com<\/a>, or call 1-800-NO-SOFTWARE.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence, automation, and real-time data give auto companies a single view of their entire ecosystem to improve experiences in the car, online, and at the dealership Salesforce plans Einstein GPT integration as partner Conversica brings generative AI integration to Automotive Cloud New Automotive Cloud features announced today help automotive companies increase productivity, revenue, and [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":67034,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[3977],"sf_theme":[3985],"sf_topic":[4330,3986,3982],"sf_product":[4290],"sf_industry":[4152],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[4301],"sf_collection":[],"sf_visibility":[],"coauthors":[],"class_list":["post-67037","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-news-announcements-product","sf_theme-digital-transformation","sf_topic-automotive","sf_topic-digital-transformation","sf_topic-innovation","sf_product-data-cloud","sf_industry-automotive","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - 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