{"id":67912,"date":"2023-06-12T05:00:00","date_gmt":"2023-06-12T04:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=67912"},"modified":"2023-06-12T14:51:44","modified_gmt":"2023-06-12T13:51:44","slug":"salesforce-gpt-resources","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/uk\/news\/stories\/salesforce-gpt-resources\/","title":{"rendered":"AI Cloud: A Guide to Salesforce\u2019s Trusted, Open, and Business-Ready GPT-Powered Applications"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2023\/06\/12\/Ai-cloud-news\" target=\"_blank\" rel=\"noreferrer noopener\">AI Cloud<\/a> is built for CRM to supercharge customer experiences and company productivity by bringing together AI, data, analytics, and automation to provide trusted, open, real-time generative AI that is enterprise ready.&nbsp;<\/p>\n\n\n\n<p>Salesforce now brings the power of generative AI to deliver trusted, AI-created content across every sales, service, marketing, commerce, and IT interaction to boost productivity and efficiency.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vidyard wp-block-embed-vidyard\"><div class=\"wp-block-embed__wrapper\">\n<script type=\"text\/javascript\" async src=\"https:\/\/play.vidyard.com\/embed\/v4.js\"><\/script><img decoding=\"async\"  style=\"width: 100%; margin: auto; display: block;\"  class=\"vidyard-player-embed\"  src=\"https:\/\/play.vidyard.com\/pCvoyw6dR8T6c9ZnkSQB2q.jpg\"  data-uuid=\"pCvoyw6dR8T6c9ZnkSQB2q\"  data-v=\"4\"  data-type=\"inline\"  data-width=\"500\"  data-height=\"281\"\/>\n<\/div><\/figure>\n\n\n\n<p>For more details on how Salesforce is bringing trusted generative AI technology to its apps, platforms, and workflows, click on the relevant product section:<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes has-medium-font-size\"><table class=\"has-fixed-layout\"><tbody><tr><td><a href=\"#h-sales-gpt\">Sales GPT<\/a><\/td><td><a href=\"#h-service-gpt\">Service GPT<\/a><\/td><\/tr><tr><td><a href=\"#h-marketing-gpt\">Marketing GPT<\/a><\/td><td><a href=\"#h-commerce-gpt\">Commerce GPT<\/a><\/td><\/tr><tr><td><a href=\"#h-slack-gpt\">Slack GPT<\/a><\/td><td><a href=\"#h-tableau-gpt\">Tableau GPT<\/a><\/td><\/tr><tr><td><a href=\"#h-flow-gpt\">Flow GPT<\/a><\/td><td><a href=\"#h-apex-gpt\">Apex GPT<\/a><\/td><\/tr><tr><td><a href=\"#h-skill-up-on-ai-with-trailhead\">Skill Up on AI with Trailhead<\/a><\/td><td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sales-gpt\">Sales GPT<\/h2>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"67909-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" height=\"571\" width=\"1024\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/GPT-Powered-Email.png?w=1024\" alt=\"\" class=\"wp-image-67909\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png 1834w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=300&amp;h=167 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=768&amp;h=428 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=1024&amp;h=571 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=1536&amp;h=857 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=264&amp;h=147 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=500&amp;h=279 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=678&amp;h=378 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=346&amp;h=193 346w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=1218&amp;h=679 1218w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Sales GPT-generated sales email<\/em>.<\/figcaption><\/figure>\n<div id=\"67909-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1834\" height=\"1023\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/GPT-Powered-Email.png?w=1024\" alt=\"\" class=\"wp-image-67909\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png 1834w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=300&amp;h=167 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=768&amp;h=428 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=1024&amp;h=571 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=1536&amp;h=857 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=264&amp;h=147 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=500&amp;h=279 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=678&amp;h=378 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=346&amp;h=193 346w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/GPT-Powered-Email.png?w=1218&amp;h=679 1218w\" sizes=\"auto, (max-width: 1834px) 100vw, 1834px\" \/><figcaption class=\"wp-element-caption\"><em>Sales GPT-generated sales email<\/em>.<\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/products\/sales\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Sales GPT<\/a><\/strong> delivers trusted AI so organizations can unleash growth now. With generative AI and all data on a single platform, sellers can transform how they work to sell faster, smarter, and more efficiently.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> Sellers can quickly auto-craft personalized emails tailored to their customer\u2019s needs. Personalization is informed by CRM data, freeing sales reps to focus on building relationships, closing business,and driving revenue.<\/p>\n\n\n\n<p><em>Find out more about <a href=\"https:\/\/www.salesforce.com\/products\/sales\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Sales GPT here<\/a>.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73710\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024\" class=\"content-card__image\" alt=\"uki agentic enterprise\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tWhy the agentic enterprise needs an operating system, not just a model\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73706\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024\" class=\"content-card__image\" alt=\"View of Slackbot answering a request in Slack.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tMeet the new Slack\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/uk\/news\/wp-json\/wp\/v2\/posts\/67912\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-service-gpt\">Service GPT<\/h2>\n\n\n\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-66632\" data-id=\"66632\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/EGPT_Case-Wrap-Up-Summary-1.png?w=1024\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">Service GPT Case Wrap-up Summary<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-66633\" data-id=\"66633\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/EGPT_SFS_Mobile.png?w=473\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">Field Service GPT Work Order Summary<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-66634\" data-id=\"66634\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/EGPT_SFS_Mobile-Deep-Dive.png?w=473\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">Field Service GPT Work Order Summary<\/figcaption><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/news\/stories\/einstein-gpt-service-cloud-news\/\" target=\"_blank\" rel=\"noreferrer noopener\">Service GPT<\/a><\/strong> and Field Service GPT use real-time data from&nbsp;<a href=\"https:\/\/www.salesforce.com\/products\/genie\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Data Cloud<\/a>, coupled with trusted AI capabilities, to help service teams spend less time on mundane tasks and more time building customer loyalty \u2013 at scale.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> Service teams can leverage generative AI capabilities to automatically create service briefings, case summaries, and work orders based on trusted case data and customer history, saving teams\u2019 time to focus on delivering exceptional service experiences.<\/p>\n\n\n\n<p><em>Clara Shih, Salesforce&#8217;s CEO of AI, shares <a href=\"https:\/\/www.salesforce.com\/blog\/three-ways-service-impact-generative-ai\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">3 ways generative AI will reshape customer service<\/a><\/em>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-marketing-gpt\">Marketing GPT<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vidyard wp-block-embed-vidyard\"><div class=\"wp-block-embed__wrapper\">\n<script type=\"text\/javascript\" async src=\"https:\/\/play.vidyard.com\/embed\/v4.js\"><\/script><img decoding=\"async\"  style=\"width: 100%; margin: auto; display: block;\"  class=\"vidyard-player-embed\"  src=\"https:\/\/play.vidyard.com\/wAvRxGsBwcMgXSu2KEjY2S.jpg\"  data-uuid=\"wAvRxGsBwcMgXSu2KEjY2S\"  data-v=\"4\"  data-type=\"inline\"  data-width=\"500\"  data-height=\"282\"\/>\n<\/div><figcaption class=\"wp-element-caption\"><em>Marketing GPT empowers marketers to deliver personalized, relevant, and engaging experiences across every touchpoint with generative AI and trusted first-party data from Data Cloud.<\/em><\/figcaption><\/figure>\n\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2023\/06\/07\/marketing-commerce-gpt-news\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marketing GPT<\/a><\/strong> empowers marketing teams to harness trusted generative AI to supercharge their productivity and deliver unparalleled personalization on a massive scale using first-party data in Data Cloud.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> Marketers can swiftly generate audience segments, leveraging natural language prompts and AI-driven recommendations for enhanced targeting. This ensures the right messages and offers reach the right people at the right time, and with pinpoint accuracy, to create meaningful customer connections that drive results.<\/p>\n\n\n\n<p><em>Stephen Hammond, Salesforce&#8217;s GM of Marketing Cloud, shares <a href=\"https:\/\/www.salesforce.com\/blog\/generative-ai-for-marketing\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">3 things marketers can do faster with generative AI<\/a>.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tUnleashing an AI Revolution: Inside Salesforce\u2019s Decade-Long Journey\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p>Learn the full story of how Salesforce has been driving AI innovation for 10 years.<\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/news\/stories\/ai-history-salesforce\" target=\"_blank\">\n\t\t\t\t<span>Read the full story<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-commerce-gpt\">Commerce GPT<\/h2>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"66640-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/Dynamic-Product-Descriptions-1.png?w=1024\" alt=\"\" class=\"wp-image-66640\"\/><\/a><figcaption class=\"wp-element-caption\"><em>Dynamic product descriptions from Commerce GPT.<\/em><\/figcaption><\/figure>\n<div id=\"66640-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/Dynamic-Product-Descriptions-1.png?w=1024\" alt=\"\" class=\"wp-image-66640\"\/><figcaption class=\"wp-element-caption\"><em>Dynamic product descriptions from Commerce GPT.<\/em><\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2023\/06\/07\/marketing-commerce-gpt-news\/\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce GPT<\/a> <\/strong>enables companies to deliver customized commerce experiences at every step of the buyer\u2019s journey with auto-generated recommendations, content, and communications based on unified real-time data from Data Cloud.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> Brands can automatically tailor product descriptions to each buyer based on their customer data and meet their commerce goals with GPT-guided recommendations. For example, how to unload last season\u2019s inventory or increase average order value.<\/p>\n\n\n\n<p><em>Learn more about <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2023\/06\/07\/marketing-commerce-gpt-news\/\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce GPT here<\/a>.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-slack-gpt\">Slack GPT<\/h2>\n\n\n\n<div class=\"wp-block-jetpack-slideshow alignfull\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-65243\" data-id=\"65243\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/05\/AI-Powered-Workflow.gif?w=1024\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">AI-powered workflows in Slack<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-65217\" data-id=\"65217\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/05\/AI-Assisted-Writing.gif?w=1024\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">AI-assisted writing in Slack<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-65216\" data-id=\"65216\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/05\/AI-Generated-Summaries.gif?w=1024\"\/><figcaption class=\"wp-block-jetpack-slideshow_caption gallery-caption\">AI-generated summaries in Slack<\/figcaption><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img decoding=\"async\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-63273\" data-id=\"63273\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/03\/Slack_ChatGPT_Blue.gif?w=1000\"\/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2023\/05\/04\/slack-gpt-news\/?amp\" target=\"_blank\" rel=\"noreferrer noopener\">Slack GPT<\/a> <\/strong>allows users to experience conversational AI natively in Slack, transforming how work gets done.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> With Slack GPT, users can build no-code workflows that embed AI actions with simple prompts at each step, making it easy for anyone to deploy AI automation.<\/p>\n\n\n\n<p><em>Learn how the new Slack Platform will <a href=\"https:\/\/www.salesforce.com\/news\/stories\/slack-platform-gpt\/\" target=\"_blank\" rel=\"noreferrer noopener\">turbocharge automation and AI at work<\/a>.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tableau-gpt\">Tableau GPT<\/h2>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-vidyard wp-block-embed-vidyard\"><div class=\"wp-block-embed__wrapper\">\n<script type=\"text\/javascript\" async src=\"https:\/\/play.vidyard.com\/embed\/v4.js\"><\/script><img decoding=\"async\"  style=\"width: 100%; margin: auto; display: block;\"  class=\"vidyard-player-embed\"  src=\"https:\/\/play.vidyard.com\/5kBvUCCZPeDphgM4icjyxp.jpg\"  data-uuid=\"5kBvUCCZPeDphgM4icjyxp\"  data-v=\"4\"  data-type=\"inline\"  data-width=\"500\"  data-height=\"281\"\/>\n<\/div><figcaption class=\"wp-element-caption\"><em>A glimpse of Tableau GPT in action.<\/em><\/figcaption><\/figure>\n\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/news\/stories\/tableau-einstein-gpt-user-insights\/?d=cta-header-179\" target=\"_blank\" rel=\"noreferrer noopener\">Tableau GPT<\/a> <\/strong>enables everyone to tap into generative AI to better understand and interact with their data in a trusted and secure way. Users can surface insights in a conversational manner by simply asking questions, which helps power smarter data experiences.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> With Tableau GPT, a sales leader can generate visualizations based on natural language prompts that display real-time progress against their quota, along with recommendations for helping them meet goals.<\/p>\n\n\n\n<p><em>Francois Ajenstat, Tableau&#8217;s Chief Product Officer, on <a href=\"https:\/\/www.salesforce.com\/news\/stories\/what-is-tableau-gpt-pulse\/\" target=\"_blank\" rel=\"noreferrer noopener\">how generative AI will level the data playing field<\/a><\/em>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-flow-gpt\">Flow GPT<\/h2>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"67910-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" width=\"2948\" height=\"1658\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/Einstein-GPT-Flow.png?w=1024\" alt=\"\" class=\"wp-image-67910\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png 2948w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=264&amp;h=148 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1218&amp;h=685 1218w\" sizes=\"auto, (max-width: 2948px) 100vw, 2948px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Flow GPT generates workflows from a text prompt &#8211; user types \u201cSend an email to a group when an opportunity is won.\u201d Flow GPT then tells the browser what to click on and what to enter into the Flow Builder user interface.<\/em><\/figcaption><\/figure>\n<div id=\"67910-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"2948\" height=\"1658\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/Einstein-GPT-Flow.png?w=1024\" alt=\"\" class=\"wp-image-67910\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png 2948w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1536&amp;h=864 1536w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=2048&amp;h=1152 2048w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=264&amp;h=148 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=343&amp;h=193 343w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2023\/06\/Einstein-GPT-Flow.png?w=1218&amp;h=685 1218w\" sizes=\"auto, (max-width: 2948px) 100vw, 2948px\" \/><figcaption class=\"wp-element-caption\"><em>Flow GPT generates workflows from a text prompt &#8211; user types \u201cSend an email to a group when an opportunity is won.\u201d Flow GPT then tells the browser what to click on and what to enter into the Flow Builder user interface.<\/em><\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><strong><a href=\"https:\/\/www.salesforce.com\/news\/stories\/flow-automation-news-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">Flow GPT<\/a><\/strong> allows customers to use generative AI capabilities to create workflows from a single text prompt.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> With Flow GPT, users can create a workflow using natural language prompts that notifies a sales rep when a lead is converted to an opportunity.<\/p>\n\n\n\n<p><em>Learn more about <a href=\"https:\/\/www.salesforce.com\/news\/stories\/flow-automation-news-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">Flow GPT here<\/a><\/em>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-apex-gpt\">Apex GPT<\/h2>\n\n\n<div class=\"wp-block-image\"><div class=\"wp-block-image__wrapper\">\n<figure class=\"aligncenter size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"67911-modal\"><span class=\"screen-reader-text\">Open Image Modal<\/span><img loading=\"lazy\" decoding=\"async\" height=\"625\" width=\"1024\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/apex-einstein-vscode-2.gif?w=1024\" alt=\"\" class=\"wp-image-67911\"\/><\/a><figcaption class=\"wp-element-caption\"><em>Einstein GPT Code Completion in VS Code <\/em><\/figcaption><\/figure>\n<div id=\"67911-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Close this image dialog window\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"733\" src=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2023\/06\/apex-einstein-vscode-2.gif?w=1024\" alt=\"\" class=\"wp-image-67911\"\/><figcaption class=\"wp-element-caption\"><em>Einstein GPT Code Completion in VS Code <\/em><\/figcaption><\/figure>\n<\/div><\/div><\/div><\/div>\n\n\n<p><strong><a href=\"https:\/\/developer.salesforce.com\/blogs\/2023\/03\/einstein-gpt-for-salesforce-developers\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Apex GPT<\/a><\/strong> enables developers and IT teams to accelerate software development and elevate developer productivity. They can also kickstart development by generating intelligent Apex or LWC code using natural language.<\/p>\n\n\n\n<p><strong>Use case:<\/strong> Developers can code faster by using Apex GPT to scan for code vulnerabilities and suggest inline code \u2013 right from the Salesforce integrated development environment.<\/p>\n\n\n\n<p>Learn more about <em><a href=\"https:\/\/developer.salesforce.com\/blogs\/2023\/03\/einstein-gpt-for-salesforce-developers\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Developer GPT here<\/a><\/em>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-skill-up-on-ai-with-trailhead\"><strong>Skill Up on AI with Trailhead<\/strong><\/h2>\n\n\n\n<p>Salesforce\u2019s free online learning platform, <a href=\"https:\/\/trailhead.salesforce.com\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Trailhead<\/a>, has introduced <a href=\"https:\/\/www.salesforce.com\/blog\/learn-ai-skills-on-trailhead\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">new learning content<\/a> to help anyone develop and advance their AI skills.<\/p>\n\n\n\n<p>The new <a href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/trails\/get-started-with-ai-data\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Get Started with Artificial Intelligence<\/a> trail includes topics like the <a href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/modules\/artificial-intelligence-fundamentals\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">fundamentals of AI<\/a>, <a href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/modules\/data-analytics-fundamentals?&amp;utm_source=salesforce&amp;utm_medium=blog-360&amp;utm_campaign=trailblazer_blog&amp;utm_content=learning_june23_ai-trailhead&amp;icid=SFBLOG:tbc-blog:7010M0000025ltGQAQ\" target=\"_blank\" rel=\"noreferrer noopener\">data analytics<\/a>, <a href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/modules\/responsible-creation-of-artificial-intelligence?&amp;utm_source=salesforce&amp;utm_medium=blog-360&amp;utm_campaign=trailblazer_blog&amp;utm_content=learning_june23_ai-trailhead&amp;icid=SFBLOG:tbc-blog:7010M0000025ltGQAQ\" target=\"_blank\" rel=\"noreferrer noopener\">how to create ethical AI systems<\/a>, and more \u2013 helping anyone succeed in the changing landscape of AI-driven work.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Learn More<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Learn more about AI Cloud <a href=\"https:\/\/www.salesforce.com\/news\/press-releases\/2023\/06\/12\/ai-cloud-news\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li>\n\n\n\n<li>Check out how Einstein, Salesforce\u2019s AI technology, delivers 1 trillion AI-powered predictions every week <a href=\"https:\/\/www.salesforce.com\/products\/einstein\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li>\n\n\n\n<li>Read new research on trusted AI <a href=\"https:\/\/www.salesforce.com\/news\/stories\/generative-ai-ethics-survey\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>&nbsp;<\/li>\n\n\n\n<li>Learn more about Salesforce\u2019s generative AI investments <a href=\"https:\/\/www.salesforce.com\/news\/stories\/generative-ai-investing\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li>\n\n\n\n<li>Explore more on Salesforce AI for Impact Accelerator <a href=\"https:\/\/www.salesforce.com\/news\/stories\/ai-grants-for-nonprofits-2023\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li>\n\n\n\n<li>Skill up on AI with Trailhead <a href=\"https:\/\/trailhead.salesforce.com\/users\/teamtrailhead\/trailmixes\/generative-ai-innovation\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>&nbsp;<\/li>\n\n\n\n<li>Tune in to AI Day on <a href=\"https:\/\/www.salesforce.com\/plus\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce+<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>AI Cloud is built for CRM to supercharge customer experiences and company productivity by bringing together AI, data, analytics, and automation to provide trusted, open, real-time generative AI that is enterprise ready.&nbsp; Salesforce now brings the power of generative AI to deliver trusted, AI-created content across every sales, service, marketing, commerce, and IT interaction to [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":67908,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[4031],"sf_theme":[4064],"sf_topic":[4051,3978,4074,4009],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[4301],"sf_collection":[4522],"sf_visibility":[],"coauthors":[4063],"class_list":["post-67912","post","type-post","status-publish","format-standard","hentry","sf_content_type-media-resources","sf_theme-artificial-intelligence","sf_topic-analytics","sf_topic-artificial-intelligence","sf_topic-automation","sf_topic-customer-360","sf_location-global","sf_collection-future-of-crm"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>AI Cloud: A Guide to Salesforce\u2019s Trusted, Open, and Business-Ready GPT-Powered Applications - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/salesforce-gpt-resources\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI Cloud: A Guide to Salesforce\u2019s Trusted, Open, and Business-Ready GPT-Powered Applications\" \/>\n<meta property=\"og:description\" content=\"AI Cloud is built for CRM to supercharge customer experiences and company productivity by bringing together AI, data, analytics, and automation to provide trusted, open, real-time generative AI that is enterprise ready.&nbsp; 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