{"id":68672,"date":"2023-09-11T08:00:00","date_gmt":"2023-09-11T07:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=68672"},"modified":"2023-09-13T14:27:05","modified_gmt":"2023-09-13T13:27:05","slug":"quintessentially-ai-personalisation","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/uk\/news\/stories\/quintessentially-ai-personalisation\/","title":{"rendered":"Quintessentially Accelerates Global Membership Growth with Salesforce"},"content":{"rendered":"\n

Global lifestyle management group Quintessentially<\/a> is using Salesforce to scale personalisation across its private concierge services.\u00a0<\/p>\n\n\n\n

With its network of lifestyle managers and partners, the group offers one-to-one contact across its specialist services, from managing travel, events and real estate to assisting with member\u2019s day-to-day needs. <\/p>\n\n\n\n

Why it\u2019s important: <\/strong>Nearly 8 in 10 UK customers<\/a> expect faster service as technology advances, and 73% expect better personalisation.<\/p>\n\n\n\n

Driving the news: <\/strong>Having a centralised approach to customer engagement means that Quintessentially lifestyle managers can create a single view of every member, helping the group to understand and meet their specific needs better, and exceed their expectations.<\/p>\n\n\n\n