{"id":69453,"date":"2024-01-14T05:00:00","date_gmt":"2024-01-14T13:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=69453"},"modified":"2024-01-14T14:01:25","modified_gmt":"2024-01-14T14:01:25","slug":"nrf-retail-solutions","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/uk\/news\/stories\/nrf-retail-solutions\/","title":{"rendered":"How Salesforce&#8217;s New AI-Powered Solutions Tackle Retail Challenges, Opportunities"},"content":{"rendered":"\n<p class=\"has-text-align-left\"><em>Solutions for retail media, theft, employee productivity, and real estate will help retailers create new revenue streams and better manage operations<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>Retailers are battling <a href=\"https:\/\/www.salesforce.com\/uk\/products\/platform\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">inflation<\/a>, <a href=\"https:\/\/www.pymnts.com\/news\/retail\/2023\/retail-industry-faces-resignation-rate-surge-among-part-time-workers\/\" target=\"_blank\" rel=\"noreferrer noopener\">retail theft<\/a>, and high <a href=\"https:\/\/www.salesforce.com\/uk\/products\/platform\/\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">employee turnover<\/a> at the same time they\u2019re facing smaller margins and calls for higher revenue. With the power of data, trusted AI, and CRM, and built on the <a href=\"https:\/\/www.salesforce.com\/uk\/products\/platform\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Einstein 1 Platform<\/a>, Salesforce\u2019s new retail solutions give retailers the tools they need to solve their most significant challenges while boosting productivity, driving profitable growth, and maintaining customer trust.&nbsp;<\/p>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tNew Salesforce Data and AI innovations for retail help businesses drive efficiency and deliver connected shopping experiences\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/uk\/news\/press-releases\/2024\/01\/14\/nrf-commerce-marketing-news\" target=\"_blank\">\n\t\t\t\t<span>Read the news<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p><strong>Salesforce perspective:<\/strong> \u201cRetailers often operate on thin margins where efficiency and collaboration are key to staying profitable,\u201d said Rob Garf, VP and GM of Retail and Consumer Goods. \u201cThese new solutions \u2014 powered by data, trusted AI, and the <a href=\"https:\/\/www.salesforce.com\/uk\/products\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Customer 360 platform<\/a> \u2014 help retailers address some of the challenges and opportunities they experience on a daily basis so they can profitably grow loyalty and market share.\u201d&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>These new solutions \u2014 powered by data, trusted AI, and the <a href=\"https:\/\/www.salesforce.com\/uk\/products\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Customer 360 platform<\/a> \u2014 help retailers address some of the challenges and opportunities they experience on a daily basis so they can profitably grow loyalty and market share. <\/p>\n<cite>Rob Garf, VP and GM of Retail and Consumer Goods<\/cite><\/blockquote>\n\n\n\n<p><strong>For details <\/strong>on how Salesforce innovations help retailers, click on the following sections:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#h-generate-new-ad-revenue-with-salesforce-for-retail-media\">Retail Media<\/a><\/li>\n\n\n\n<li><a href=\"#h-gain-visibility-into-inventory-shrink-with-salesforce-s-retail-theft-solution\">Retail Theft&nbsp;<\/a><\/li>\n\n\n\n<li><a href=\"#h-boost-operational-efficiency-with-retail-employee-productivity\">Retail Employee Productivity<\/a><\/li>\n\n\n\n<li><a href=\"#h-streamline-location-and-facility-management-with-Retail-Real-Estate\">Retail Real Estate<\/a><\/li>\n<\/ul>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73710\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" 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Announces Support for Google&#8217;s Universal Commerce Protocol to Bring Product Discovery and Checkout into Conversational AI\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t3 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73172\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/2025-cyber-week-predictions\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2025\/11\/Salesforce-2025-Cyber-Week-Shopping-Predictions.png?w=1024\" class=\"content-card__image\" 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https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2025\/11\/Salesforce-2025-Cyber-Week-Shopping-Predictions.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2025\/11\/Salesforce-2025-Cyber-Week-Shopping-Predictions.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2025\/11\/Salesforce-2025-Cyber-Week-Shopping-Predictions.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2025\/11\/Salesforce-2025-Cyber-Week-Shopping-Predictions.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2025\/11\/Salesforce-2025-Cyber-Week-Shopping-Predictions.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/2025-cyber-week-predictions\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce Data: Amid Record-Breaking Cyber Week, AI Agents Expected to Influence $73B in Sales\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t5 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/uk\/news\/wp-json\/wp\/v2\/posts\/69453\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-generate-new-ad-revenue-with-salesforce-for-retail-media\">Generate new ad revenue with Salesforce for Retail Media<\/h4>\n\n\n\n<p>Retail media ad spend is <a href=\"https:\/\/www.forbes.com\/sites\/bradadgate\/2022\/12\/01\/retail-media-networks-are-the-next-big-advertising-channel\/?sh=7e27fb0346c6\" target=\"_blank\" rel=\"noreferrer noopener\">predicted<\/a> to reach $100 billion by 2026 \u2014 up from $45 billion in 2023.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>With innovation in <a href=\"https:\/\/www.salesforce.com\/uk\/solutions\/industries\/retail\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Salesforce for Retail Media<\/strong><\/a>, retailers can generate new ad revenue and scale media operations by using <a href=\"https:\/\/www.salesforce.com\/plus\/experience\/world_tour\/series\/best_of_world_tour_nyc_winter_2023\/episode\/episode-s1e16\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Einstein Media Planner<\/a> to deliver AI-generated media plans for brands looking to advertise on the retailer\u2019s digital properties.\n<ul class=\"wp-block-list\">\n<li>For example, a large drugstore retailer looking to sell a millennial skincare brand advertising space on its website can use Salesforce for Retail Media to create a media plan specific to the skincare brand\u2019s needs. By using Einstein Media Planner, the retailer can analyze its audience data and past RFP results to auto-generate a plan that recommends the best ad placements to reach females between the ages of 25 and 35. They can then use <a href=\"https:\/\/www.salesforce.com\/uk\/products\/data\/\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Data Cloud <\/a>to generate audience segments and activate the campaign.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-gain-visibility-into-inventory-shrink-with-salesforce-s-retail-theft-solution\">Gain visibility into inventory shrink with Salesforce\u2019s Retail Theft solution<\/h4>\n\n\n\n<p>In 2022, shrinking inventory, including theft, <a href=\"https:\/\/cdn.nrf.com\/sites\/default\/files\/2023-09\/NRF_National_Retail_Security_Survey_2023.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">accounted<\/a> for $112.1 billion in losses across North America, up from $93.9 billion in 2021.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>With the Salesforce <strong>Retail Theft solution<\/strong>, retailers can better understand inventory data and gain insight into what categories and locations are impacted by using capabilities from <a href=\"https:\/\/www.tableau.com\/en-gb\" target=\"_blank\" rel=\"noreferrer noopener\">Tableau<\/a>, <a href=\"https:\/\/www.mulesoft.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">MuleSoft<\/a>, <a href=\"https:\/\/www.salesforce.com\/uk\/products\/commerce\/\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Commerce Cloud<\/a>, and <a href=\"https:\/\/slack.com\/intl\/en-gb\/\" target=\"_blank\" rel=\"noreferrer noopener\">Slack<\/a> to integrate relevant data, analyze it, and initiate workflows to act. Salesforce\u2019s broad <a href=\"https:\/\/appexchange.salesforce.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">ecosystem<\/a> of ISV and SI partners, like <a href=\"https:\/\/www.pwc.co.uk\/\" target=\"_blank\" rel=\"noreferrer noopener\">PwC<\/a>, <a href=\"https:\/\/www.forter.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Forter<\/a>, and <a href=\"https:\/\/www.thinklp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">ThinkLP<\/a>, provide powerful solutions to help address these challenges, including fraud and loss prevention, case management, incident management, compliance audits, and more.\n<ul class=\"wp-block-list\">\n<li>For example, an employee at headquarters can now track and review data such as store sales and returns at a regional and individual store level. If an inventory problem occurs, they can initiate a workflow to notify leadership and store managers and recommend actions to address the situation.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-boost-operational-efficiency-with-retail-employee-productivity\">Boost operational efficiency with Retail Employee Productivity<\/h4>\n\n\n\n<p>Employees who are engaged are a catalyst for growth \u2014 accounting for a <a href=\"https:\/\/www.salesforce.com\/content\/dam\/web\/en_us\/www\/images\/form\/conf\/TheExperienceAdvantage_Whitepaper_int_V7.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">53% increase<\/a> in revenue per person, per hour worked, and a 45% increase in profit. And, on average, retail frontline associates use 12 systems every day for their job.&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>With the Salesforce <strong>Retail Employee Productivity solution<\/strong>, retailers can simplify onboarding and training, optimize operations and employee helpdesks, and enhance productivity and collaboration. New <a href=\"https:\/\/slack.com\/blog\/productivity\/product-innovations-dreamforce-2023\" target=\"_blank\" rel=\"noreferrer noopener\">Service Cloud<\/a> and <a href=\"https:\/\/slack.com\/blog\/productivity\/product-innovations-dreamforce-2023\" target=\"_blank\" rel=\"noreferrer noopener\">Slack AI<\/a> innovations help employees generate message thread and conversation summaries, update customer sales records, and use AI-driven conversational search to find answers to customers\u2019 questions.\n<ul class=\"wp-block-list\">\n<li>For example, a retail sales associate can get up to speed on the company\u2019s flash sale from an AI-generated Slack summary and remind a customer of a current promotion while using AI-powered search to quickly surface answers to detailed product or brand questions&nbsp;<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-streamline-location-and-facility-management-with-retail-real-estate\">Streamline location and facility management with Retail Real Estate<\/h4>\n\n\n\n<p>Specialty contractors, including retail contractors, <a href=\"https:\/\/www.procore.com\/ebooks\/top-business-issues-for-specialty-contractors?ref=blog.procore.com&amp;_gl=1*1fai594*_ga*NjY4MjU2NjEzLjE3MDQ3MjIxNzQ.*_ga_0W3CW2NEWP*MTcwNDcyMjE3NC4xLjEuMTcwNDcyMjMyNy42MC4wLjA.\" target=\"_blank\" rel=\"noreferrer noopener\">report<\/a> that about 20% of workers\u2019 time is currently spent on low-productivity tasks, such as tracking down information or documenting information on paper.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>With the Salesforce<strong> Retail Real Estate solution<\/strong>, retailers opening new locations, refurbishing stores, or managing facilities operations can integrate project management, collaboration, and workflow automation into a single platform.\n<ul class=\"wp-block-list\">\n<li>A retailer can use Slack to speed up coordination of different aspects of a store launch, such as construction, permits, and merchandising with third parties. This enables streamlined teamwork and communication for completing projects or repairs faster.&nbsp;&nbsp;<\/li>\n\n\n\n<li>Using AI-driven conversational search in Slack and Service Cloud, a regional operations manager at a fitness retailer can easily access and share information that service techs need to complete onsite jobs, such as installing new fitness equipment or fixing broken machines.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p><strong>The partner perspective:<\/strong> \u201cWe\u2019ve seen an uptick in retail customers asking for help in removing the silos and slowdowns within their real estate and facilities operations. These new Retail Real Estate solutions have been paramount to our ability to optimize cross-functional communication, franchise management, pipeline, and more for retail brands around the U.S.\u201d \u2013 David Rosenbaum, Managing Partner, Rosetree Solutions<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>These new Retail Real Estate solutions have been paramount to our ability to optimize cross-functional communication, franchise management, pipeline, and more for retail brands around the U.S.\u201d<\/p>\n<cite>David Rosenbaum, Managing Partner, Rosetree Solutions<\/cite><\/blockquote>\n\n\n\n<p><strong>Availability:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The latest innovations for Salesforce for Retail Media are in pilot and will be generally available in fall 2024.<\/li>\n\n\n\n<li>Retail Theft is generally available today.<\/li>\n\n\n\n<li>The latest Slack innovations for Retail Employee Productivity are in pilot and will be generally available in spring 2024.&nbsp;<\/li>\n\n\n\n<li>Retail Real Estate is generally available today.<\/li>\n<\/ul>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tNew Salesforce data shows latest retail trends and insights. \t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"http:\/\/salesforce.com\/uk\/news\/stories\/ecommerce-trends-2024\" target=\"_blank\">\n\t\t\t\t<span>Dive in <\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-einstein-large@1x.png\"\n\t\talt=\"Illustration of einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<p><strong>Go deeper:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Learn more about Salesforce for Retail <a href=\"https:\/\/www.salesforce.com\/uk\/solutions\/industries\/retail\/overview\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li>\n\n\n\n<li>Check out the latest <a href=\"https:\/\/www.salesforce.com\/uk\/news\/press-releases\/2024\/01\/14\/nrf-commerce-marketing-news\" target=\"_blank\" rel=\"noreferrer noopener\">AI-powered innovations<\/a> from Commerce Cloud and Marketing Cloud&nbsp;<\/li>\n\n\n\n<li>Read Salesforce\u2019s <a href=\"http:\/\/salesforce.com\/uk\/news\/stories\/ecommerce-trends-2024\" target=\"_blank\" rel=\"noreferrer noopener\">State of Commerce Report<\/a> for more retail trends and insights<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Solutions for retail media, theft, employee productivity, and real estate will help retailers create new revenue streams and better manage operations Retailers are battling inflation, retail theft, and high employee turnover at the same time they\u2019re facing smaller margins and calls for higher revenue. With the power of data, trusted AI, and CRM, and built [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":69452,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[3977],"sf_theme":[3985],"sf_topic":[3978,4048,3986],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[4301],"sf_collection":[],"sf_visibility":[],"coauthors":[],"class_list":["post-69453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-news-announcements-product","sf_theme-digital-transformation","sf_topic-artificial-intelligence","sf_topic-commerce","sf_topic-digital-transformation","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Salesforce&#039;s New AI-Powered Solutions Tackle Retail Challenges, Opportunities - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/nrf-retail-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Salesforce&#039;s New AI-Powered Solutions Tackle Retail Challenges, Opportunities\" \/>\n<meta property=\"og:description\" content=\"Solutions for retail media, theft, employee productivity, and real estate will help retailers create new revenue streams and better manage operations Retailers are battling inflation, retail theft, and high employee turnover at the same time they\u2019re facing smaller margins and calls for higher revenue. 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