{"id":71884,"date":"2024-12-16T09:00:00","date_gmt":"2024-12-16T17:00:00","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=71884"},"modified":"2024-12-17T18:15:13","modified_gmt":"2024-12-17T18:15:13","slug":"future-of-ai-agents-2025","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/uk\/news\/stories\/future-of-ai-agents-2025\/","title":{"rendered":"What&#8217;s Next for the Agentic Era? 4 Things Salesforce Futures Is Watching for 2025"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Where are we going next? We\u2019re going to a world where agents talk to agents.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>At Salesforce Futures, we are constantly thinking about the broader implications of <a href=\"https:\/\/www.salesforce.com\/uk\/agentforce\/autonomous-agents\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">autonomous AI agents<\/a> for Salesforce, its customers, and society as a whole. This work requires a future-back, outside-in approach and a willingness to consider a wide range of short-term and long-term possibilities.\u00a0<\/p>\n\n\n\n<p>By embracing this perspective, we find ourselves imagining a fast-approaching future where agents can control other agents, buy goods and services on behalf of humans, negotiate with one another, and even create new agents.&nbsp;<\/p>\n\n\n\n<p>Heading into the New Year, <a href=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/12\/Salesforce-Futures-Magazine-Issue-3-121624-.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">here are some of our thoughts and predictions<\/a> about how autonomous AI agents are likely to change work \u2014 and the workplace \u2014 as we know it in 2025.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Imagine a world where agents can control other agents, buy goods and services on behalf of humans, negotiate with one another, and even create new agents.<\/p>\n<cite>Mick Costigan, VP, Salesforce Futures<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-prediction-1-agents-working-with-agents-without-you\"><strong>Prediction 1: Agents working with agents (without you!)<\/strong><\/h2>\n\n\n\n<p>2025 will be the year multi-agent systems take center stage, moving beyond single-agent applications like sales or service. These orchestrations will tackle high-impact challenges, like building sales or marketing campaigns, that typically require the involvement of multiple business disciplines. Unlike <a href=\"https:\/\/www.salesforce.com\/blog\/ai-copilot\/\" target=\"_blank\" rel=\"noreferrer noopener\">simple copilots<\/a>, multi-agent systems will collaborate with one another, adapt, and execute \u2014 enabling enterprises to solve complex problems with trust and scale.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-prediction-2-meet-the-agent-in-chief\"><strong>Prediction 2: Meet the Agent-in-Chief<\/strong><\/h2>\n\n\n\n<p>For AI agents to begin working with other agents, some system of agentic orchestration will also be necessary to keep AI labor from running amok. As such, we envision the rise of chief-of-staff agents for overseeing other agents and ensuring humans maintain control over complex networks of AI systems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-prediction-3-nbsp-new-norms-for-a-new-age-nt\"><strong>Prediction 3:&nbsp;New norms for a new age(nt)<\/strong><\/h2>\n\n\n\n<p>With AI agents taking on increasingly human-like roles, new cultural norms will emerge, especially in the workplace. There will be a need to navigate concerns around over-reliance on AI and its impact on social connection. For example, while AI could help workers be more productive and connected, it could also replace human interactions and create unhealthy dependencies. The conversation around how AI-human relationships can benefit humans will become critical as companies pivot to AI-driven consumer-facing products.<\/p>\n\n\n\n<aside class=\"contextual-driver has-text-align-left contextual-driver--curious-einstein\">\n\t<header class=\"tidbit-header\">\n\t\t<h2 class=\"tidbit-head\">\n\t\t\tSalesforce Execs Share Top Predictions &amp; Trends to Watch in 2025.\t\t<\/h2>\n\t<\/header>\n\t<div class=\"tidbit-body\">\n\t\t<p><\/p>\t<\/div>\n\t\t\t<p class=\"tidbit-link label\">\n\t\t\t<a class=\"label has-right-arrow has-right-arrow--small\" href=\"https:\/\/www.salesforce.com\/news\/stories\/future-of-salesforce\/?d=cta-body-promo-8%20\u00a0%20\u00a0%20%20\" target=\"_blank\">\n\t\t\t\t<span>GO DEEPER<\/span>\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 14 10\">\n\t<path d=\"M13.92 5.38a1 1 0 000-.76.9.9 0 00-.17-.26.25.25 0 000-.07l-4-4a1 1 0 00-1.46 1.42L10.59 4H1.07a1 1 0 000 2h9.52l-2.3 2.29a1 1 0 000 1.42 1 1 0 001.42 0l4-4a.25.25 0 000-.07.9.9 0 00.21-.26z\" \/>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<img class=\"tidbit img-curious-einstein\"\n\t\tsrcset=\"\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-curious-einstein-large@0.5x.png 84w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-curious-einstein-large@1x.png 168w,\n\t\t\thttps:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-curious-einstein-large@2x.png 336w\n\t\t\"\n\t\tsrc=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/themes\/newsroom\/assets\/images\/article-tidbit-curious-einstein-large@1x.png\"\n\t\talt=\"Illustration of curious-einstein\"\n\t\tsizes=\"(min-width:1024px) 175px, 130px\"\n\t>\n\t<\/aside>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-prediction-4-goodbye-google-hello-agents\"><strong>Prediction 4: Goodbye Google, hello agents<\/strong><\/h2>\n\n\n\n<p>AI agents are poised to revolutionize search, moving beyond simply finding information to completing complex tasks. Today, search engines help users discover content, products, and internal resources. But often, search is just a step in achieving larger goals, like making a purchase or completing a project.<\/p>\n\n\n\n<p>As AI agents evolve, they\u2019ll handle entire processes, reshaping how brands interact with consumers and how employees collaborate. This shift will require businesses to adapt with new agent-compatible communication channels to stay connected in an agent-driven world.<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73710\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024\" class=\"content-card__image\" alt=\"uki agentic enterprise\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/04\/Australia.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/agentic-enterprise-operating-system\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tWhy the agentic enterprise needs an operating system, not just a model\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t4 min read\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"73706\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" itemprop=\"image\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\">\n\t\t\t<img width=\"1024\" height=\"576\" src=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024\" class=\"content-card__image\" alt=\"View of Slackbot answering a request in Slack.\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png 1200w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=768&amp;h=432 768w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=1024&amp;h=576 1024w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=500&amp;h=281 500w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/uk\/news\/wp-content\/uploads\/sites\/5\/2026\/03\/LINKED-TILE_-Slackbot_-The-new-interface-for-work.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/uk\/news\/linked-content\/meet-the-new-slack\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tMeet the new Slack\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/uk\/news\/wp-json\/wp\/v2\/posts\/71884\/page\/2\/?bc=OTH#section-title\">\n\t\t\tOlder Posts\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-more-information\"><strong>More information:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Read more about these predictions in the <a href=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/12\/Salesforce-Futures-Magazine-Issue-3-121624-.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">third edition of the Futures Magazine<\/a><\/li>\n\n\n\n<li>Check out more insights from the <a href=\"https:\/\/www.salesforce.com\/uk\/news\/collections\/futures\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce Futures team<\/a><\/li>\n\n\n\n<li>Learn more about <a href=\"https:\/\/www.salesforce.com\/uk\/agentforce\/?d=cta-body-promo-8\" target=\"_blank\" rel=\"noreferrer noopener\">Agentforce<\/a>, <a href=\"https:\/\/www.salesforce.com\/news\/stories\/inventing-future-of-ai-agents\/\" target=\"_blank\" rel=\"noreferrer noopener\">how Agentforce is inventing the future of agents<\/a>, and <a href=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/04\/Salesforce-Futures-Magazine-Q1-2024.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">personal AI agents<\/a><\/li>\n\n\n\n<li>Peek into the <a href=\"https:\/\/www.salesforce.com\/news\/wp-content\/uploads\/sites\/3\/2024\/07\/Salesforce-Futures-Magazine-Q2-2024.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">future of AI-human collaboration<\/a> at work<\/li>\n\n\n\n<li>Find more <a href=\"https:\/\/www.salesforce.com\/news\/stories\/future-of-salesforce\/\" target=\"_blank\" rel=\"noreferrer noopener\">predictions from Salesforce exp<\/a><a href=\"https:\/\/www.salesforce.com\/news\/stories\/future-of-salesforce\/\">erts<\/a><\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Where are we going next? We\u2019re going to a world where agents talk to agents. At Salesforce Futures, we are constantly thinking about the broader implications of autonomous AI agents for Salesforce, its customers, and society as a whole. This work requires a future-back, outside-in approach and a willingness to consider a wide range of [&hellip;]<\/p>\n","protected":false},"author":490,"featured_media":71883,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"_jetpack_memberships_contains_paid_content":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"categories":[],"tags":[],"sf_content_type":[3994],"sf_theme":[],"sf_topic":[8727,3978,4074,4331,8284],"sf_product":[],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[],"sf_collection":[],"sf_visibility":[],"coauthors":[8089],"class_list":["post-71884","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_content_type-snapshots","sf_topic-agents","sf_topic-artificial-intelligence","sf_topic-automation","sf_topic-data","sf_topic-enterprise-ai"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Future of AI Agents 2025 - Salesforce<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/future-of-ai-agents-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What&#039;s Next for the Agentic Era? 4 Things Salesforce Futures Is Watching for 2025\" \/>\n<meta property=\"og:description\" content=\"Where are we going next? We\u2019re going to a world where agents talk to agents. At Salesforce Futures, we are constantly thinking about the broader implications of autonomous AI agents for Salesforce, its customers, and society as a whole. 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