New technology is helping to transform the experience of patients, from day-to-day health monitoring to consulting a practitioner or seeking treatment. Healthcare CRM from Salesforce is supporting this transformation, helping to deliver joined-up patient care across the whole care journey – making it easy for health insurers, care providers, physicians and clinicians and even medical device companies to share patient information and deliver better outcomes.
Salesforce’s collaborative care portal enables primary care doctors to view cases, connect with peers and colleagues, review medical histories, make referrals and more – all in a secure, confidential environment. Hospitals can share X-rays, test results and Electronic Medical Records (EMRs). Care providers can be in direct contact with service users and with suppliers, while administrators can use bespoke dashboards to instantly evaluate patient satisfaction and care costs against targets.
Healthcare CRM can give patients a personalised view of their health, supporting them to become more proactive about their wellness. A patient can use online tools to manage their care plan, measure and evaluate their lifestyle – using data from connected devices like glucose monitors and heartrate monitors to feed live data into their profile.
See our CRM solutions in action and why many in the healthcare industry are moving to Salesforce:
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