Nonprofit Marketing Communications: Capturing & Cultivating Leads with Pardot
Nonprofit Marketing Communications: Capturing & Cultivating Leads with Pardot
Salesforce Pardot is the marketing automation solution for nonprofits, empowering your staff to communicate more effectively than ever. From easy email marketing to smarter lead scoring and cultivation, from intuitive prospect management to ROI reporting, Pardot can significantly improve your marketing and fundraising capability. Project Lead the Way, the nation’s largest provider of K-12 STEM programs, uses Pardot and Pardot Engage to manage its new site pipeline and engage with interested schools. Learn how Pardot has helped Project Lead the Way generate a 375% increase in leads and 110% increase in opportunities created, and get a Pardot demo by a Salesforce.org Solution Engineer.
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