Seth Godin: Marketing That Fuels Spectacular Growth
Seth Godin: Marketing That Fuels Spectacular Growth
Don’t miss Seth Godin, legendary marketing guru and author of Purple Cow (the best-selling marketing book of the decade), as he discusses: • Why all best-sellers are surprise best-sellers — the status quo isn’t your friend • How to make your business stand out — in other words, how to be a purple cow • Why good marketing matters today more than ever • How top brands are using customer experience as a competitive weapon Tiffani Bova, Global, Customer Growth, and Innovation Evangelist at Salesforce, will host this discussion.