Empowered Registration in Executive Education
Empowered Registration in Executive Education
The University of Texas at Austin's McCombs School of Business combined Salesforce, Sitecore, and Google Analytics to create a robust, data-driven registration system for non-credit executive education classes and certificates. Join us as McCombs goes over its use cases and demos the solution that now powers its Executive Education department. They'll also discuss some of the challenges faced in not only creating the registration system, but tying it into marketing efforts as well.
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