Power Shift: How Customers Drive Engagement Across Marketing, Sales & Service
Power Shift: How Customers Drive Engagement Across Marketing, Sales & Service
Today's customers are always on, and continuously engaging with brands across channels and devices. They move seamlessly across marketing, sales and service?and expect relevant, personalized interactions each step of the way. This fundamental shift in power requires companies to rethink how they manage the journey and deliver a cohesive experience throughout the lifecycle. Join Paul Greenberg as he dives deeper into the changing landscape of customer engagement, and shares insights on how companies can better interact with customers and create more meaningful relationships.
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