What are the chief marketing and chief customer officers of three of the most successful companies in the world doing differently from you? What does it mean to be a customer-obsessed organization?
Join us for an exclusive panel discussion featuring Vicki Jones, Senior Vice President, Customer Experience and Operations at AT&T, and Kim Smith, Executive Vice President, Chief Digital Officer at Capgemini. You’ll learn:
- Why customer retention matters more than customer acquisition
- Why your brand strategy must align with customer experience
- How customer intelligence can offer you insight at scale — and improve your product
- Why prospects can teach you more than existing customers
If you’re a marketer, a customer service manager, or simply a leader obsessed with customer success, you won’t want to miss our latest Leading Edge webcast.
Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce, will moderate the panel.