Customer-Obsessed Companies: Behind The Scenes
Customer-Obsessed Companies: Behind The Scenes
What are the chief marketing and chief customer officers of three of the most successful companies in the world doing differently from you? What does it mean to be a customer-obsessed organization? Join us for an exclusive panel discussion featuring Vicki Jones, Senior Vice President, Customer Experience and Operations at AT&T, and Kim Smith, Executive Vice President, Chief Digital Officer at Capgemini. You’ll learn: - Why customer retention matters more than customer acquisition - Why your brand strategy must align with customer experience - How customer intelligence can offer you insight at scale — and improve your product - Why prospects can teach you more than existing customers If you’re a marketer, a customer service manager, or simply a leader obsessed with customer success, you won’t want to miss our latest Leading Edge webcast. Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce, will moderate the panel.
Watch the latest videos from Salesforce.
A Single, 360 Shared View of Every Customer
Welcome to Salesforce Customer 360, One Integrated CRM Platform for uniting Marketing, Sales, Commerce, Service, and I.T. Departments.
Leading Through Change
Watch stories filled with thought leadership, inspiration, and insights from business leaders and our greater community.
The Inflection Point
Join our ten-part series to hear top CEOs share their stories with host Monica Langley.
Connections with Sarah Franklin
Meet today's most innovative marketers.
Driving Equity and Access Through Higher Education Admissions
Hear how Trailblazers in education are ensuring class is in session for all.
How Women Are Using Their Voices to Drive Change
Female leaders discuss challenging the status quo and forging a new path forward for everyone.