Hands-on Training: Execute Marketing Cloud Emails Based on Salesforce Reports

Hands-on Training: Execute Marketing Cloud Emails Based on Salesforce Reports

Consumers anticipate and expect to be spoken to through the channel they prefer and at the time they prefer. Thus the automation of digital campaigns is critical. Join us as we demonstrate how a marketer can utilize reporting data within Salesforce to automate the sending of both transactional and marketing emails, leveraging the Marketing Cloud connector with Salesforce. You'll leave with the ability to automate an email sent from within the Marketing Cloud based on Salesforce reporting data and automate entire email campaigns leveraging data changes within Salesforce. You should have a basic understanding of standard and custom reports within Salesforce.
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