GDPR and Open Banking: Changing Customer Engagement

GDPR and Open Banking: Changing Customer Engagement

Financial Institutions are facing significant regulatory pressure aimed to increase investor and customer protection in order to give additional rights to customers.  In this session we will discuss how Open Banking, PSD2 and GDPR are forcing banks to rethink the way they interact with customers, and how they are being pushed to consider new business models and shifting their strategy to implement these regulations and go to market.
Watch the latest videos from Salesforce.
Welcome to Salesforce Customer 360, One Integrated CRM Platform for uniting Marketing, Sales, Commerce, Service, and I.T. Departments.
Watch stories filled with thought leadership, inspiration, and insights from business leaders and our greater community.

Join our ten-part series to hear top CEOs share their stories with host Monica Langley.

Meet today's most innovative marketers.
Hear how Trailblazers in education are ensuring class is in session for all.
Female leaders discuss challenging the status quo and forging a new path forward for everyone.

Discover more videos & live broadcasts on Salesforce LIVE.