Deliver a Seamless Customer Experience in a Distributed Marketing Organization
Deliver a Seamless Customer Experience in a Distributed Marketing Organization
Corporate marketers are often the stewards of customer experience, but what if most of your customer touchpoints are outside of the corporate marketing department? Local marketers, franchise owners, partners, financial advisors, agents, and dealers all need content, resources, and easy-to-use tools to deliver seamless, on-brand customer experiences. Learn how Tige Boats developed a Distributed Marketing strategy to arm its dealers with the tools they needed to put the right customers down the right (branded) journeys. Also, see a demo of the new Distributed Marketing platform from the Marketing Cloud, which is currently in Pilot.
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