Facebook for B2B (Lead Gen & Nurturing)
Facebook for B2B (Lead Gen & Nurturing)
In this session Facebook will present best practices for B2B Marketers and how to leverage Marketing Cloud and Sales cloud in automating advertising on Facebook. B2B Marketers can expect Acquisition, Consideration, Retention techniques with long sales cycles and ultimately how to optimize B2B media spend based on the ultimate B2B metric… Closed Deals. If you are a Sales Cloud Customer with lead Ads active or ready to become active, this session is for you.
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