How Unconscious Bias Affects Building Innovative Solutions
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How Unconscious Bias Affects Building Innovative Solutions

Designing a user experience without paying attention to unconscious bias can easily alienate large demographics of people and shrink your client base. This presentation will detail how to identify and overcome unconscious bias as part of the user experience design process. Improving our ability to perceive our internal bias will help us create more marketable, valuable and relevant solutions, which is good for everyone.
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