The War for Attention: Examining the New Media Ecosystem
The War for Attention: Examining the New Media Ecosystem
Digital has surpassed Television. New fandoms have exploded around e-games, virtual worlds, and user-generated content. Facebook, Netflix, Amazon, AT&T, and Hulu are spending billions on producing their own content. With AR, VR, autonomous cars, 5G, and Blockchain on the horizon, the complexity in the war for attention continues to increase. Join us as we highlight the major forces emerging, evaluate the potential implications for media, entertainment, and communications organizations, and define the key success criteria for tomorrow that leaders should be planning for now.
Watch the latest videos from Salesforce.
A Single, 360 Shared View of Every Customer
Welcome to Salesforce Customer 360, One Integrated CRM Platform for uniting Marketing, Sales, Commerce, Service, and I.T. Departments.
Leading Through Change
Watch stories filled with thought leadership, inspiration, and insights from business leaders and our greater community.
The Inflection Point
Join our ten-part series to hear top CEOs share their stories with host Monica Langley.
Connections with Sarah Franklin
Meet today's most innovative marketers.
Driving Equity and Access Through Higher Education Admissions
Hear how Trailblazers in education are ensuring class is in session for all.
How Women Are Using Their Voices to Drive Change
Female leaders discuss challenging the status quo and forging a new path forward for everyone.