Crawl, Walk, Run: A Leading Retailers Path to Personalization at Massive Scale
Crawl, Walk, Run: A Leading Retailers Path to Personalization at Massive Scale
Delivering personalized 1 to 1 experiences is a challenge for brands of all sizes. But, when you are one of the world's largest retailers, conquering those challenges is a key factor to ongoing growth and success. With the Salesforce Marketing Cloud, personalization comes in many forms that many customers adapt over time. In this session, one of the nation's top department stores will share how they are using the Marketing Cloud to transform their digital marketing. They'll share their strategies and how they overcome challenges to deliver personalization at massive scale.