Driving Business Impact with SMS
With 50% of consumers saying they're likely to switch brands if a company doesn't offer an easy-to-use mobile experience, the expectation for rich, on-the-go engagement is rapidly growing. Leveraging near-100% open rates and ubiquitous customer reach, the power of SMS is hard at work. Come hear real-world examples of brands driving business impact via bottom-line improvement and increased customer satisfaction with SMS messaging. This session is geared toward our intermediate mobile marketers.