Bring Science to the Art of Marketing
Bring Science to the Art of Marketing
Data-driven marketing has long moved on from novel to necessity. Are you keeping up? Does your organization have a direct line of sight from MQL to closed won, one source of truth for marketing ROI data, maintain a real-time pulse on how many closed-won dollars marketing sources, or only spend time on the activities that generate revenue? If you are not sure how to answer any of these questions, join this panel of metrics-obsessed marketing leaders and find out how they built their own data-driven marketing teams and systems. #DF17Partners