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Best Practices for Data Governance & Stewardship in Salesforce
Having high quality data is essential to how we run our business, ensure adoption, and to take advantage of the latest predictive intelligence techniques. Join our practitioner experts and Salesforce’s own head of Data Governance to learn about leading and proven tips and best practices applicable for everyone from fast-growing small businesses to larger organizations dealing with acquisitions, more complex sales teams, and global markets. We will build upon prior years’ Dreamforce presentations on this topic with brand new content: - Data (and Metadata) Governance and Stewardship Key Concepts - Salesforce’s Journey: How to start, grow, evolve your program - Going beyond data cleanup - A Use Case: Leveraging Data Governance to drive Measurable Business Results Don’t forget to bring your own questions.