In today’s world of immediate solutions and instant connections, we all know good data is important. In this instance, it’s mission critical. For one customer’s application, getting the right data, and sending it through the cloud instantaneously, actually makes a huge difference in their ability to reduce crime and save lives. Join us to learn how to empower your Marketing teams with key customer data inside of your B2B marketing automation solution. Learn workflows and dashboards for lead scoring, lead routing and segmentation in support of demand generation for an entirely new product line.