Reimagining Retail in the Age of the Shopper
Reimagining Retail in the Age of the Shopper
Digital disruption is driving shopper demand for personalization. Stores are being reimagined as showrooms, distribution centers, experience centers—and they are increasingly only a touchpoint along a shopper's journey. Join Shelley Bransten, Salesforce SVP Retail, and leading retailers ALDO, HSN and Albertsons as they discuss how they leverage the Salesforce Shopper Success Platform to personalize the shopper journey; empower employees with mobile, collaboration, and analytics tools; and transform into innovative and agile retailers.
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