Pardot Keynote: The Era of Intelligent B2B Marketing Engagement
Pardot Keynote: The Era of Intelligent B2B Marketing Engagement
Did you know that 65% of B2B buyers have already made a purchase decision by the time they engage with a vendor sales rep professional? This means marketers are challenged with uncovering opportunities to influence customers on their own terms, all across more channels than you can count, and in a way that’s more personalized and data-driven than ever before. Join Shannon Duffy, CMO of Salesforce Pardot, and special guests, to explore the latest trends you need to know about, and how Pardot will help you better market, sell, and engage in today's buyer-centric world.