Make Mom Proud: The Standard for How to Treat Your Customers

Exceptional customer experience is vital for a brand to stand out. Jeanne Bliss, best-selling author and customer experience expert, will explain how simply asking “Would you do that to your mother?” can become a company’s #MakeMomProud playbook for customer experience. Join Stephanie Buscemi, Salesforce EVP Product Marketing, and Jeanne as they discuss:

-How companies can align their organizations, leadership, people, and values around customer experience
-Which skills and tools contact center agents need to make every experience matter
-How new technologies like analytics, AI, and robotics are helping agents take customer experience to the next level

Jeanne Bliss is one of the foremost experts on customer-centric leadership. She pioneered the role of the chief customer officer and held the first-ever CCO role at several companies, including Lands’ End, Microsoft, Coldwell Banker, and Allstate. Jeanne is the Founder and President of customer experience consultancy CustomerBliss and is Co-Founder of the Customer Experience Professionals Association. She has written several books, including the groundbreaking Chief Customer Officer, Chief Customer Officer 2.0, and most recently Would You Do That to Your Mother?