Digital disruption will cause the retail industry to change more in the next five years than it has in the past 50. Shoppers are shifting their purchasing behavior and buying journeys are becoming more complex. Unified commerce is a critical and quintessential component of the shopper journey. Retailers must respond with intelligent engagement to not just survive, but thrive in this new reality.
Join Salesforce SVP Retail, Shelley Bransten, Patrik Frisk, CEO of ALDO and other innovative industry leaders as they discuss how retailers are leveraging the Salesforce Shopper Success Platform to create seamless customer experiences, authentic 1-to-1 engagement, and operational excellence.