Creating a B2B Marketing and Sales Dream Team (2)

Creating a B2B Marketing and Sales Dream Team (2)

With an increasing focus on customer experience, a strong plan for marketing and sales alignment is no longer optional. If you aren’t working together in pursuit of the same goals, you can’t create the seamless, connected path to purchase that customers demand — and deserve. Join a panel of B2B marketers and sales professionals as they share how they have come together across departmental lines to transform the way they close deals using close communication, connected tools, and a little automation magic.
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