Planet Fitness Accelerates Member Engagement with Marketing and Communities
Planet Fitness Accelerates Member Engagement with Marketing and Communities
Planet Fitness, one of the fastest-growing health club franchises in the U.S., leverages Salesforce to continuously engage with their Members, their Franchisees, and their Corporate Staff. In this session, learn how the Digital Marketing and Information Systems teams leveraged Marketing Cloud, Community Cloud, and Service Cloud to deliver an entirely new CRM and Marketing program in under a year.